Latest Marketing Articles

• Marketing

Vitaminwater Teams Up with Fortnite for Zero-Sugar Promotion

The Coca-Cola Company's Vitaminwater has partnered with PWR, a top competitive gaming and gaming content team, to bring an exciting gaming experience to the Fortnite virtual world.

• Marketing

Starbucks Marketing Strategy 2025: Releases That Keep Demand Brewing

The Starbucks Marketing Strategy in 2025: how the Starbucks fall lineup, Starbucks Rewards, cups and merch, Reserve theater, delivery and at-home channels, partnerships, and Starbucks advertising turn seasonal moments into year-round habit.

• Marketing

Nike Marketing Strategy: Becoming the Leading Force in the Sports Industry

Nike, the brand that holds the title of being the most valuable apparel brand in the world, has gained worldwide recognition. This recognition is not only due to its iconic sportswear but also because of its impressive marketing strategy.

• Entertainment

Celebrities & Brands: Ariana Grande

Ariana Grande is an amazing American singer, songwriter, and actress who has impressed people all over the world with her incredible talent and powerful vocals.

• Entertainment

Kim Kardashian's Marketing and Corporate Success: The Branding of a Business Mogul

Kim Kardashian, a well-known figure in reality television and a highly recognized celebrity, has managed to effectively expand her brand into the realm of business. In addition to her television appearances, she has achieved notable success as a businesswoman. Today we will look at all th ebrands kim Kardashian Launched na dher journey in the corporate world.

• Entertainment

Celebrities & Brands: Selena Gomez

Selena Gomez is a well-known name that is often associated with talent and versatility. She has successfully moved from being a beloved Disney star to becoming a worldwide sensation. In addition to her music and acting careers, Gomez has made a big impact in the business world.

TIFF 2023: All The Latest From The Celebration of Cinema, Stars, and the Future of Film.

The Toronto International Film Festival (TIFF) has returned, and film lovers from all over the world are once again excitedly looking forward to this incredible celebration of cinema. The TIFF is known worldwide for its prestige and influence.

• Entertainment

Celebrities & Brands: Kanye West

Kanye West, the legendary rapper, producer, and fashion tycoon, is not only a visionary artist, but he is also a clever entrepreneur with a growing empire of enterprises that span a variety of industries. He is most known for his fashion line, but he is also successful in the music and fashion industries.

• Entertainment

Bumble Dating App's Branding: A Case Study in Empowerment and Innovation

Bumble has managed to stand out in the crowded online dating market thanks to its distinctive branding. In a space where numerous platforms are competing for users' attention, Bumble has found a way to set itself apart.

• Entertainment

Celebrities on a Venture: Exploring their Passion Projects - Kylie Jenner

Kylie Jenner is one of the most recognizable faces in the world, and her name is a household brand. Kylie, the youngest Kardashian-Jenner sister, has gone from being seen as a reality TV star to a business magnate with a diverse portfolio of businesses

• Marketing

Red Bull's Top 5 Marketing Campaigns: Then and Now

Red Bull is a pioneer, visionary, and trendsetter in classic marketing initiatives. This energy drink leader has revolutionized marketing and led an extremely competitive beverage business. This thrilling trip through advertising genius explores Red Bull's top 5 marketing initiatives that have catapulted the brand to unprecedented success and impact.

• Marketing

Marketing Victories and Defeats of the Week: Navigating The Highs and Lows

The world of marketing is a constant whirlwind of innovation, creativity, and strategic manoeuvring. Every week, brands experience both soaring successes and challenging setbacks that reflect the dynamic nature of the industry.

• Marketing

Apple's September iPhone Event: What To Expect From A Tech Giant

Apple’s next big product launch is nearly here. The biggest player in the tech business has declared the beginning of what promises to be a very eventful fall.

• Marketing

10 Ways To Make Your Real Estate Website Stand Out From The Rest in 2023.

In the world of real estate, having a carefully designed website isn't just a nice-to-have anymore – it's crucial. Think of it as the first handshake, the opening conversation that sets the tone for your client relationships.

• Marketing

Aritzia Marketing Strategy 2025: Brand, Advertising, Growth

Dive into Aritzia’s marketing strategy and brand positioning with richly detailed campaign examples, a clear view of the business model, and practical growth takeaways. This case study connects flagship retail, creator storytelling, and product heroes to the numbers that matter.

The Magic of Canadian National Exhibition (CNE) Marketing

A cultural phenomenon that has captivated Canadians for generations, Toronto's Canadian National Exhibition (CNE) is more than just an annual event. The CNE's marketing team puts in a lot of effort behind the scenes to draw crowds despite the thrilling rides, mouthwatering food options, and entertaining performances.

• Marketing

Jell-O Rebrands For The First Time In 10 Years For Gen Z

Jell-O has been delighting generations with its jiggly and colourful desserts for over 100 years. A beloved American classic, this playful treat has brought joy to countless family gatherings, birthdays, and sweet moments. However, as times change and consumer preferences evolve, even the most iconic brands need a makeover to stay relevant in today's fast-paced world.

• Marketing

Prada Launches a NEW Skin-Care and Make-up Line This August.

Luxury fashion enthusiasts around the world have a reason to rejoice as the iconic Italian fashion house, Prada, ventures into uncharted territory with its latest launch – Prada Beauty.

• Marketing

Breaking Barriers: Fenty Beauty's Marketing Strategy

Fenty Beauty, the brainchild of global superstar Rihanna, stormed the beauty industry in 2017, revolutionizing the way cosmetics are marketed and sold.

• Marketing

Popeyes Joins the Girl Dinner Trend with New Combo Meal

In recent years, TikTok has become a platform for sharing not only dance routines and music trends but also culinary innovations and dining trends. One such movement that has taken the internet by storm is the "girl dinner" trend.

• Marketing

Samsungs 2023 Summer Event Unpacked

The anticipation leading up to Samsung's annual Unpacked event is always palpable, and this year's summer edition did not disappoint. Held in Seoul, Korea, Samsung unveiled a dazzling array of new products that once again pushed the boundaries of innovation.

Introducing MIX6IX: Crafting Unforgettable Cocktail Experiences in the Greater Toronto Area!

Are you seeking an extraordinary cocktail experience for your next event? Look no further than MIX6IX, a leading bartending company with a passionate and energetic team of hospitality professionals dedicated to making your special occasions truly unforgettable.

• Marketing

The Marketing Behind a Cinematic Masterpiece: Oppenheimer and the Impact of Barbenheimer

Welcome to the captivating realm of cinema, where incredible stories come alive and marketing magic sets the stage for unforgettable experiences. Today, we're diving deep into the thrilling world of "Oppenheimer," a mesmerizing historical drama directed by the visionary Christopher Nolan.

• Marketing

Veld Music Festival's Marketing Strategy: Where Music Meets Branding

Veld Music Festival, an electrifying annual electronic dance music extravaganza held in Toronto, has not only captured the hearts of music enthusiasts but also the attention of marketers seeking to make a significant impact.