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Amazon Kicks Off Prime Big Deal Days 2025

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Key Points

  • Prime Big Deal Days runs from October 7–8 exclusively for Prime members.
  • Over 35 categories of deals, including tech, fashion, home, and beauty.
  • Highlights include discounts from Apple, Dyson, LEGO, and Bose.

Amazon has officially launched its annual Prime Big Deal Days event, a 48-hour sale packed with early holiday deals. Running through October 8, Prime members can shop major discounts across top brands and product categories, including electronics, home essentials, fashion, and beauty.

This year’s lineup includes up to 50% off select Bose headphones, Dyson vacuums, Apple iPads, and LEGO sets. Shoppers can also find small-business promotions and daily Lightning Deals throughout the event.

Prime Big Deal Days marks Amazon’s kickoff to the holiday shopping season, giving members an early chance to save ahead of Black Friday. With new deals added hourly, shoppers are encouraged to check back frequently for the latest offers.

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Dana Nemirovsky
Dana Nemirovsky
Author — Senior CopywriterBrand Vision Insights

Dana Nemirovsky is a senior copywriter and digital media analyst who uncovers how marketing, entertainment, technology, and cultural trends shape the way we live and consume. At Brand Vision Insights, Dana has authored in-depth features on major brand players, while also covering global economics, lifestyle trends, and digital culture. With a bachelor’s degree in Design and prior experience writing for a fashion magazine, Dana explores how media shapes consumer behaviour, highlighting shifts in marketing strategies and societal trends. Through her copywriting position, she utilizes her knowledge of how audiences engage with language to uncover patterns that inform broader marketing and cultural trends.

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