ATP Extends Global Partnership With Lexus Through 2028
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Key Facts
- ATP Tour renews its partnership with Lexus through 2028, keeping the automaker as an Official Automotive and Platinum Partner.
- Lexus will continue providing electrified vehicles for player and guest transport at ATP tournaments.
- The collaboration supports ATP Serves sustainability goals, targeting net-zero emissions by 2040.
The ATP Tour has announced a multi-year extension of its partnership with Lexus, reinforcing the brand’s ongoing role as the Official Automotive Partner across global ATP events. The renewed agreement will see Lexus maintain its presence at marquee tournaments, including the Nitto ATP Finals and Rolex Paris Masters, alongside a wider portfolio spanning cities such as Rotterdam, Barcelona, London, and Auckland.
As part of the deal, Lexus will continue offering a fleet of hybrid, plug-in, and fully electric vehicles to transport players, officials, and VIP guests — underscoring both organizations’ shared commitment to sustainability. The partnership also includes ongoing digital activations like the ATP Head2Head series, which spotlights rivalries and player challenges through exclusive video content.
The alliance builds on two years of collaboration that have positioned Lexus as a leading supporter of tennis innovation and eco-conscious mobility. With this renewal, Lexus strengthens its ties to the sport while aligning its electrification strategy with ATP’s long-term environmental initiatives under ATP Serves and the UN Sports for Climate Action program.
This partnership reaffirms the connection between precision performance and sustainability — values central to both Lexus’ automotive philosophy and the ATP Tour’s vision for the future of tennis.
