Stanley Launches Limited ‘Wicked: For Good’ Cup Collection on October 26
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Key Facts
- Stanley releases a new Wicked: For Good collection with three limited-edition tumblers.
- Launches October 26 at 3 a.m. ET online at Target and in stores later that day.
- Each cup features unique designs inspired by Glinda, Elphaba, and Oz.
Stanley is back with another pop culture collaboration, unveiling a new Wicked: For Good collection tied to the upcoming Wicked Part Two film. The release features three collectible H2.0 Flowstate Quencher tumblers, each themed around a main character: Glinda’s soft pink-and-purple design with a hidden tiara, Elphaba’s green-and-black chrome look with a gold witch’s hat, and an Oz-inspired pink cup showcasing symbols from the movie.
Following last year’s viral sellout, where fans lined up at Target stores before dawn, Stanley is bracing for another frenzy. The brand’s partnership with the Wicked franchise has become one of its most successful limited runs, fusing fandom, film, and fashion into functional design.
The tumblers retail for $55 each and are expected to sell out quickly both online and in-store. Fans eager to grab one for opening weekend are advised to act fast—or prepare to join the crowds early Sunday morning.