Kinder Chocolate Teams Up With The Elf on the Shelf for a Magical Holiday Collaboration
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Kinder Chocolate is spreading holiday cheer with its first-ever partnership with The Elf on the Shelf, blending festive storytelling with family fun. The collaboration launches a limited-edition collection featuring the iconic Scout Elf on Kinder Chocolate packaging, along with a new digital experience that encourages families to create and share special moments together this season.
Each specially marked Kinder Chocolate pack includes a collectible card with a QR code that unlocks “Let’s Story!” — an interactive adventure inside Ferrero’s Applaydu app. Through the app, parents and children can explore eight exclusive Elf on the Shelf stories, building their own immersive tales in a 360° digital world. Available nationwide in single, share, and mini bar formats, the collection brings together the magic of storytelling, play, and chocolate into one sweet holiday tradition.
The collaboration highlights Kinder Chocolate’s commitment to inspiring creativity and connection through simple joys. As part of the launch, the brand is teaming up with creators to showcase how families are celebrating with their Elf on the Shelf and Kinder treats. This partnership captures the spirit of the holidays — imaginative, heartfelt, and made for sharing.
