KATSEYE and Pandora Team Up for a Charm-Filled Celebration
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Key Facts
- KATSEYE, the global girl group, partners with Pandora
- Each member designed a personalized charm reflecting her personality and style.
- The collaboration merges fashion, music, and self-expression in a summer campaign celebrating creativity and unity.
Global pop sensation KATSEYE has teamed up with jewelry brand Pandora to launch a vibrant campaign celebrating individuality and connection. Coinciding with the release of their second EP, Beautiful Chaos, the collaboration spotlights each member’s unique personality through a charm that symbolizes her story — from Daniela’s angel wings to Megan’s bold cherry.
Shot in Pandora’s signature playful style, the visuals feature the group styling their charms individually and together, creating what they call the “KATSEYE signature.” The pieces, whether layered delicately or worn as bold statements, reflect both the members’ differences and the bond that ties them together.
The collection arrives just as KATSEYE enters a new musical era defined by color, confidence, and experimentation. For fans, the campaign offers more than jewelry — it’s an invitation to express themselves with the same authenticity and charm that defines KATSEYE.
