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Ford and Amazon Team Up to Bring Certified Used Cars Online

Breaking News

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Key Points

  • Ford will list certified used vehicles on Amazon Autos for the first time
  • Shoppers can complete most of the buying process online
  • Program begins in Los Angeles, Seattle and Dallas before expanding nationwide

Ford is officially entering the e-commerce car market through a new partnership with Amazon. Beginning this month, shoppers in select cities can browse certified used Ford vehicles through Amazon Autos, compare options from local dealerships and handle nearly every part of the transaction online. Financing, paperwork and dealer communication can all be completed digitally, creating one of the most streamlined used-car buying experiences Ford has offered.

The program will first go live in Los Angeles, Seattle and Dallas, with more regions joining as additional dealers sign on. Ford said that interest has been strong, with well over one hundred dealers already preparing to participate. Each vehicle listed will come with the full certified pre-owned warranty and benefits normally offered at a dealership, ensuring that customers receive the same coverage they would expect in person.

Amazon will not deliver the vehicles, so buyers will still visit the dealership for the final pickup. This is the only step that remains in person. Amazon Autos serves as the digital marketplace, but the vehicles are sold by authorized Ford dealers. The move aligns with a larger shift in the auto industry as more manufacturers explore online retail options at a time when new car prices have reached record levels and demand for affordable certified used vehicles continues to rise.

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Dana Nemirovsky
Dana Nemirovsky
Author — Senior CopywriterBrand Vision Insights

Dana Nemirovsky is a senior copywriter and digital media analyst who uncovers how marketing, digital content, technology, and cultural trends shape the way we live and consume. At Brand Vision Insights, Dana has authored in-depth features on major brand players, while also covering global economics, lifestyle trends, and digital culture. With a bachelor’s degree in Design and prior experience writing for a fashion magazine, Dana explores how media shapes consumer behaviour, highlighting shifts in marketing strategies and societal trends. Through her copywriting position, she utilizes her knowledge of how audiences engage with language to uncover patterns that inform broader marketing and cultural trends.

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