Apple Cuts Dozens Of Sales Roles In Rare Layoffs
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Key Facts
- Apple trims “dozens” of jobs from its sales organization
- Managers serving business, education and government accounts are affected
- Company says overall hiring continues and displaced staff can pursue other roles
- Apple has not specified how many cuts touch Bay Area employees
Apple is making targeted cuts inside its sales division, confirming one of the few layoff rounds the company has carried out in recent years. The move affects dozens of roles and is framed internally as a restructuring of how Apple supports large customers, rather than a broad shift toward cost-cutting or a hiring freeze.
Reports indicate that managers responsible for key enterprise, school and public-sector accounts are among those losing positions. At the same time, Apple has stressed that it is still recruiting in other parts of the business and that employees whose roles are being eliminated will be able to apply for open jobs elsewhere in the company, keeping some paths to stay on.
So far, Apple has not broken out how many of the impacted roles are based in the Bay Area or other specific regions. The limited scope of the layoffs, combined with continued hiring, suggests Apple is fine-tuning its go-to-market model while trying to avoid sending a broader signal of weakness to investors, partners or customers.