The Canadian National Exhibition (CNE) has done it again - pushing the limits of what we thought was possible with their outrageous and zany food offerings. We're talking about the infamous ketchup and mustard soft serve ice cream.
Duolingo is one of the world's most popular language-learning apps, with over 100 million downloads worldwide. The company's marketing strategy has been focused on building a solid product and increasing its user base.
In this article, we will delve into the key elements of Netflix's marketing strategy for Wednesday and examine how the use of social media and advertising played a significant role in its success.
Social media is one of the best (free) ways to increase exposure for your brand and engage with your target customer.
Leveraging global or public events is a great way to create shared experiences and create genuine connections with potential clients.
During the 2020 NBA Playoffs, the infamous meme comparing LeBron’s bald spot to the Reese’s Cup went viral. Reese’s recently decided to create an ad campaign playing on this meme where the wrapper has chocolate and peanut remains, similar to the speckled appearance of the NBA player’s bald spot.
Lululemon marketing has revolutionized the athletic wear scene, turning leggings into a globally recognized icon. Through strategic lululemon marketing campaigns, the brand has captured loyal enthusiasts and elevated lululemon success beyond the yoga studio. Learn how lululemon reached it's high success and why it remans so iconic.
KFC came up with a brand new strategy and decided to get people to visit its new restaurant by pretending to be an Ikea.
Jack in the box and Jason Derulo collaborating on virtual restaurant experience
Dive into the storied rivalry between Coca-Cola and PepsiCo, two beverage powerhouses that have defined the global soda market with bold campaigns and ever-evolving product lines. From iconic commercials to modern wellness trends, see how these titans continuously adapt their strategies to stay top-of-mind for generations of consumers.
Partnerships between brands typically occur for strategic reasons and bring several benefits to each when executed correctly.
Hype culture has been around for generations but has taken many forms along the way. Let's look at some of the greatest collaborations!
Advertisement Corona, the beer brand makes a strong attempt to encourage travel by giving out 1 million worth of "Triptpcurrency"
2022 aims to create an effective brand, tell a compelling story, and measure the success of that story. Here are 7 marketing tips for 2022.
Given the expected rise of the housing market in 2022, it is a good idea for agents or companies to focus on their marketing strategies.
Here are 5 big corporations that used strong digital marketing strategies that they employed to boost their success across the globe.
Here are some of the best Thanksgiving campaigns of all time—ones that capture the holiday’s essence and remind us why this celebration of family and gratitude resonates so strongly. From heartwarming ads to memorable storytelling, these campaigns showcase how brands bring the spirit of Thanksgiving to life.
Explore the top 50 Christmas marketing campaigns of all time! We dive into why these iconic, memorable holiday ads captivated audiences and set the standard for Christmas advertising success.
Tiffany & Co. continues to be a major player in the global luxury jewelry market, affirming that the celebration of commitment and love is as meaningful today as ever. Here, we will explore the key pillars of Tiffany’s marketing approach, including brand identity, digital innovation, and sustainability, that position it as a symbol of luxury and modern appeal.
Burberry is a name that resonates with timeless elegance and British sophistication. Here’s a look into how Burberry has maintained its reputation as the epitome of English luxury and style.
Discover Shein's winning marketing strategy. Learn how the fast fashion giant dominates global e-commerce with real-time fashion, influencer marketing, and a Gen Z focus. See why Shein’s growth, app popularity, and revenue have skyrocketed worldwide.
Honda’s brand image is built on reliability, innovation, affordability, and a deep commitment to the community. People love Hondas because they are dependable, versatile, and user-friendly, making them an ideal choice for a broad spectrum of consumers.
In 2024, the tech brands capturing the market’s attention are the ones innovating at supersonic speed and staying ahead of every trend. From groundbreaking AI to game-changing products, these companies are doubling down on strategies that push their brand value and influence to new heights.
In 2024, the entertainment world’s biggest earners are expanding their influence far beyond their core industries. Through strategic partnerships, these top celebrities are turning their brands into multifaceted empires, each collaboration tailored to their image and audience.
Explore Aesop’s marketing strategy, revenue growth, and customer loyalty approach. Learn how its minimalist branding, sustainability efforts, and unique store experiences have driven Aesop’s revenue and expanded its presence in luxury skincare worldwide.
Explore 2024's top social media campaigns by big brands like Nike, Coca-Cola, and Spotify. See how creative strategies boosted engagement and brand impact.
Discover the top 10 biggest brands of 2024, including Apple, Amazon, and Tesla. This detailed overview shows their brand values, revenues, and global reach.
GMC’s trucks have set themselves apart as a favorite in America’s competitive automotive landscape. With a strategy rooted in precise market targeting, premium design, and a focus on durability, GMC has carved out a niche that resonates with truck buyers.
Cartier’s marketing is as iconic as its designs. It captures the essence of story, exclusivity, and sophistication that keeps it steady at the peak of the luxury market.
Pizza Hut remains the top pizza choice for many people, and for good reason. Here’s how Pizza Hut stays fresh, relevant, and unforgettable in the competitive pizza world.
Explore the unique marketing strategy of Hermès, from its heritage craftsmanship to its exclusivity-driven approach. Learn how selective collaborations with celebrities like Jane Birkin and partnerships with brands like Apple have strengthened Hermès' reputation as a global luxury icon. Discover why Hermès’ focus on in-store experiences, limited advertising, and timeless design has made it one of the world’s most aspirational brands.
Ralph Lauren stands as a symbol of timeless American luxury. Much of Ralph Lauren’s success is due to its savvy marketing strategy, which combines luxury with accessibility, heritage with innovation, and high fashion with lifestyle appeal.
The highest-valued startups of 2024 represent a mix of sectors, including artificial intelligence, financial services, consumer retail, and industrial tech. Their rapid growth, strategic funding, and innovative technologies have made them leaders in the global startup ecosystem.
From KitKats to Nescafé, Nestlé has built a brand that resonates with millions of people every day. Here’s a look at how Nestlé keeps its products popular by focusing on smart marketing, cultural adaptation, and understanding consumer trends.
Ford’s marketing doesn’t just sell cars; it champions the grit, pride, and resilience that define America itself. This approach reinforces Ford’s image as a powerhouse of reliability and performance.
Dior has done more than just design clothes and accessories. It has crafted an entire dream, built on a vision of dressing women in a way that celebrates their dream version of self.
These ten stocks tell a compelling story of growth, innovation, and adaptability in 2024. From tech giants reshaping entire industries to brands revitalizing staple products, each company offers a unique perspective on the future of business.
Nike doesn’t just sign athletes—it builds legends. Below, we mix the most important Nike athletes, the most newsworthy Nike celebrity endorsements, and the Nike athlete sponsorship deals that actually move culture (and product).
Some movies don't just entertain—they become cultural landmarks, drawing people back to theaters over and over. What’s behind their massive success?
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Prada is more than just a fashion house, it is a cultural phenomenon. Let’s take a closer look into the exciting world of Prada’s collaborations.
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