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Latest Marketing Articles

Convincing Users that Your Brand is Legit

Consumers today are better informed than ever before, and with so many companies vying for their attention, they’re increasingly picky about who they give their hard-earned cash. Convincing users that your brand is legit and trustworthy is key and likely to mean the difference between business success and failure. Luckily, you can take plenty of steps to position your brand as authentic and one that users are keen to patronize.

2 min read

Biggest Celebrity-Owned Brands

Discover 20 celebrity-founded brands that shaped pop culture, from Jordan’s sneaker legacy to Fenty’s inclusive beauty. Learn how star power built billion-dollar empires.

6 min read

Cloud Developers for Hire: How to Choose the Best Team for Your Business

The change to acquiring skilled cloud developers increased tremendously as businesses transitioned towards a cloud-based structure. A cloud development service provider is a business or marketplace that connects organizations with cloud development specialists, typically on a contract basis. Usually, these specialists are bundled into teams that focus on AWS, Azure, Google Cloud, and other cloud capabilities. These specialists are essential for companies trying to build, manage, and expand their applications and services on the cloud.

8 min read

Best Free Girl Voice Changers for Discord on PC & Mobile (2023 Guide)

Looking to transform your voice into a feminine tone for Discord chats, gaming sessions, or roleplay? Thanks to AI-powered real-time voice modulation tools, achieving a smooth, high-pitched "girl voice" has never been easier—and many options are completely free! This guide explores the top six free voice changers for Windows, Mac, Chromebook, and mobile devices, along with tips to enhance your Discord experience.

3 min read

Best Free Tools to Repair Corrupted Videos Online

Video files are an essential part of modern communication and documentation. However, video files corruption due to interruptions or power failures can make them unplayable. Corruption can occur due to incomplete file transfers leading to missing metadata in the file. The damaged video files can become frustrating. Repairing corrupted videos is crucial for restoring lost footage. There are effective tools and methods available to fix damaged files effortlessly. Video repair tools can restore corrupted files and recover lost footage. This article explores various methods to repair corrupted video files. We will write details of how each tool works and its effectiveness in different scenarios.

6 min read

How to Capture and Secure Key Business Conversations for Success

In the modern business landscape, every conversation can be a goldmine of strategic insights, client expectations, and operational improvements. Yet, many organizations fail to harness the full potential of these interactions. Whether it’s a critical client negotiation, a high-stakes internal meeting, or an impromptu brainstorming session, capturing and securing key business conversations is essential for business efficiency and long-term success. But how do you ensure that every word counts—without compromising security or compliance?

3 min read

The Biggest Online Gaming Trends of 2025: What’s Shaping the Future of Virtual Worlds

Through the advancement in technology, it is impossible not to note the changes it has elicited in the delivery of digital entertainment. Games, virtual worlds, and interactive platforms are not solely related to the looks and the mechanics of the game. They are thus transforming into intelligent, adaptive, and fully interactive ones. They are applying AI intelligence for more intelligent characters, clouds for discarding the limitations of hardware, and VR to bring novelty to the sense of immersion in the virtual world. Whether it’s high-stakes competitions or services like mythic+ carry from ConquestCapped that help players navigate challenging in-game content, the way people interact with digital spaces in 2025 will be unlike anything before.

7 min read

​​Understanding Car Seat Laws and How To Protect Children While Driving

Knowing that in the US, there are an estimated 300 cases of road accidents in Philadelphia, and this affects pedestrian individuals, older people, and most of all, children. And young babies and toddlers are most affected in such cases, and in fact, some cases end tragically. 

3 min read

MarTech Development: Boosting Customer Engagement

In the era of technology and digital advancements, businesses depend on MarTech development services to enhance connections with their clientele. Catering to the changing demands of customers requires organizations to utilize marketing technology for providing tailored experiences, streamlining operations, and enhancing decision-making processes.

5 min read

Holistic Approaches to Mental Health: Outpatient Programs in Los Angeles That Work

Exploring mental health treatment can be daunting, but Los Angeles offers a variety of holistic approaches that combine mind, body, and spirit care. A focus on these interconnected aspects of well-being provides individuals with comprehensive support from outpatient programs. It's crucial to find a plan that aligns with personal goals and lifestyles, such as the personalized intensive outpatient program available for conditions like depression, anxiety, and PTSD.

6 min read

How to Pack a Suitcase: Travel Packing Tips

Whether you’re going on a weekend trip or a long overseas journey, knowing how to pack a suitcase efficiently is essential. The following packing tips can help you save time, and space, and reduce stress.

3 min read

How Fantuan Took Over Toronto’s Food Delivery Market

Fantuan has emerged as a significant player, particularly in the realm of Asian cuisine. Established in Vancouver, Canada, in 2014, Fantuan has grown from a local startup to a global Asian food delivery and lifestyle service platform operating in over 60 cities across the United States,

2 min read

Everything You Need To Know About Sony’s Marketing Strategy

Sony Interactive Entertainment (SIE) plays a pivotal role in shaping the marketing strategy for the iconic PlayStation brand. At the helm of cutting-edge gaming technology, the PlayStation family, encompassing consoles such as the PlayStation 5, PlayStation 4, and PlayStation VR, falls under the jurisdiction of SIE.

8 min read

Super Bowl 2024 Marketing Strategies and Best Ads

The following statistics were gathered through an Ad Age-Harris Poll survey conducted from January 12-17 with over 1,800 respondents across different generations, aiming to understand viewer preferences for Super Bowl ads, including tone, content, casting, and related aspects.

8 min read

Marketing Strategies Lady Gaga Used to Rebrand Haus Labs

Haus Labs, founded by international superstar Lady Gaga, is shaking up the beauty industry and changing the way people think about what it means to be beautiful. Since its 2019 launch, the cosmetics line has come to represent inclusivity, creativity, and avant-garde makeup.

9 min read

Marketing Luxury Brands Authentically To A Wider Audience

Luxury brands, long associated with affluence and exclusivity, are modernizing their marketing strategies to appeal to a broader demographic while still retaining their elite status. Delving into the innovations and strategies that will be vital for luxury brands, it becomes clear that the digital revolution has shaken up traditional ideas, forcing brands to rethink their marketing approaches.

6 min read

How Influencers Made Stanley The Global Water Cup Icon

Stanley, a brand with over a century of history, has undergone a remarkable transformation. Traditionally known for creating products designed for outdoor enthusiasts, it has now become a cultural phenomenon and a coveted status symbol, not just in the United States but across the globe.

5 min read

Can Swearing Ever Be Good For Your Marketing Strategy?

From gritty dramas to comedic sketches, explicit language has become a tool for expression and relatability. Social media, in particular, has witnessed an explosion of uncensored language, with influencers and users alike adopting a more authentic and unfiltered communication style to relate to viewers who are tired of seeing the same polished aesthetic.

8 min read

The Impact of Marketing on the Burj Khalifa

The Burj Khalifa stands as an architectural marvel, piercing the Dubai skyline at a staggering height that has earned it global recognition. This soaring structure is not merely a symbol of engineering excellence but has transcended into a symbol of prestige and luxury.

10 min read

Planet Fitness’s Marketing Strategies That Placed Them On The Fitness Map

Planet Fitness, a prominent player in the fitness industry, has carved a distinctive niche for itself through its innovative business model. Founded in 1992 and headquartered in Hampton, New Hampshire, Planet Fitness has become synonymous with its unique approach to fitness, positioning itself as a "Judgement Free Zone."

8 min read

Mean Girls 2024 Movie Marketing Review: Is Hollywood Shy to Market Musicals?

As "Mean Girls (2024)" hits the big screen, it carries the weight of being both a sequel to the 2004 teen comedy classic and an adaptation of the popular Broadway musical. With Tina Fey, the mastermind behind the original screenplay, penning this new installment, fans are wondering if it can manage to both honour the series' storied past and embrace its contemporary spirit.

6 min read

How IKEA Invented the Perfect Marketing Strategy.

One brand stands tall, a symbol of innovative marketing: IKEA. With its distinctive blue and yellow logo, vast aisles of stylish furniture, and the tantalizing aroma of Swedish meatballs wafting through its stores, IKEA has become an iconic global phenomenon. But behind the captivating showrooms and budget-friendly prices lies a well-crafted marketing strategy that has not only revolutionized the way we shop but has also redefined the very essence of the customer experience. 

10 min read

The 16 Different Types of Marketing That You Need to Know About

Marketing is the dynamic force that propels businesses into the limelight, shaping perceptions, creating connections, and driving revenue. Over the years, the landscape of marketing has undergone a seismic shift, evolving from traditional methods to a digital realm that is constantly expanding.

8 min read

Robinhood's Crypto Expansion in the EU and It’s Marketing Strategies

Robinhood has once again made headlines with its ambitious expansion into the European Union (EU) through the launch of its commission-free cryptocurrency trading app. The move comes as the fintech giant seeks to tap into international markets following its recent foray into the UK's stock-broking arena.

4 min read
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