Hotel marketing trends in 2025 are shaped by social video, AI, first party data, and guests who care about value and experience. Learn how to market your hotel with creative hotel marketing ideas, stronger direct bookings, and hospitality marketing trends 2025 that are actually practical.
The best marketing campaigns of 2025 have a muse we all can resonate with. From nostalgic revivals to comedic deconstructions of modern romance, these brand showcases have earned a spot in the conversation about the best marketing campaigns of 2025 for good reason. See them for yourself in this article highlighting the recent marketing campaigns of 2025.
Which pitches became the most successful Shark Tank products? From Bombas blasting past $2B lifetime revenue to Scrub Daddy clearing $220M a year and Cousins Maine Lobster topping $1B systemwide sales, here are Shark Tank’s biggest success stories.
From American Eagle’s “Great Jeans” backlash to Meta’s AI personas and Southwest’s baggage fee U-turn, these are the most controversial ads 2025 delivered—marketing fails that trended as the worst ads of 2025, with exactly what went wrong and how it could’ve been avoided.
Who actually spends the most on ads globally? A researched tour of the most advertised brands in the world and the most advertised companies behind them, what they buy, and why their media mixes keep growing.
Adidas kicked off the World Cup cycle with a surreal short film and its largest ever kit release. Inside “La Preparación Americana,” who stars in it, why the North America storyline matters, and how 22 new home jerseys are setting the tone for FIFA World Cup 2026.
Branded search is what happens when people type your name into Google instead of a generic term. Learn what a branded search is, why brand search volume matters, and how to optimize branded search so your site earns every high-intent click.
From parades and paintings to hotlines and doorbusters, the American Thanksgiving impact on marketing spans a century. Here is American Thanksgiving marketing throughout history, how brands shaped the holiday and how the holiday reshaped brands.
Lifecycle marketing and sales funnels are two well-known marketing and sales strategies. Each has its own benefits and ways of working. Knowing how these two methods are different and judging their strengths and weaknesses can help businesses make smart choices about their marketing and sales strategies.
Recognized as the highest honour in cinema, the Oscars draw in millions of viewers every year and provide an advertising opportunity for various companies. With so many viewers anticipating the nominees and the winners, the Oscars are a great chance for advertisers to get their movies and related products in front of an open and receptive audience.
Creating a highly successful website involves several key strategies that focus on attracting visitors, providing value, and building trust. A website serves as the cornerstone of an organization's online presence. However, not all websites are created equal. Some excel at attracting visitors, engaging users, and driving conversions, while others struggle to make an impact.
The last few years have seen a lot of progress in the field of artificial intelligence (AI). OpenAI’s announcement of the new features, such as Sora and memory ChatGPT, is a huge step. Through its new feature, called "memory," ChatGPT can remember what it learned from previous conversations with users.
Shark Tank, the popular reality TV show where entrepreneurs pitch their business ideas to a panel of wealthy investors, has long been associated with innovative products, lucrative deals, and entrepreneurial success stories. Over the years, the Sharks, consisting of business leaders such as Mark Cuban, Lori Greiner, and Kevin O'Leary
Glossier, the billion-dollar beauty empire with a valuation of $1.8 billion, traces its origins back to a humble beginning: a side hustle beauty blog - Into the Gloss.
QR codes have emerged as a versatile tool for engaging consumers and driving business objectives. Initially developed for inventory tracking in manufacturing, QR (Quick Response) codes have undergone a significant transformation, becoming an integral part of modern marketing strategies.
Few awards carry as much prestige and influence as the Michelin star. The Michelin star, which debuted more than a century ago, has evolved into a symbol of culinary excellence that chefs and diners all over the world aspire to achieve.
Adobe Express now includes TikTok's AI-powered Creative Assistant, transforming content creation and marketing for businesses and creators. This integration meets the need for a more streamlined way to create content across multiple platforms, giving users better tools to create and promote content.
The alternative milk market has grown substantially in recent years, due to consumers' increasing demand for healthier and more sustainable products. Despite inflationary pressures and record highs in dairy prices, alternative milk sales reached $20 billion.
CeraVe's marketing strategy has evolved significantly, particularly in the wake of its TikTok fame in 2020. Due to increased consumer interest in scientifically backed skincare and word-of-mouth marketing, the L'Oréal-owned brand saw a spike in popularity during the pandemic.
Scrub Daddy and its founder, Aaron Krause, have had a lot of success. What began as a simple idea for a smiley-face sponge has blossomed into a multimillion-dollar company, thanks to Aaron's vision and determination.
Formula 1 has a long history that goes back to the early 1900s. It is often called the best motorsport racing series. Emerging from the racing circuits of Europe in the 1920s and 1930s, Formula 1 evolved into a global phenomenon under the governance of the Federation Internationale de l'Automobile (FIA).
One brand stands out from the rest when it comes to milk alternatives: Oatly. Born in Sweden and dedicated to sustainability, Oatly has become a leader in the plant-based milk market, attracting customers all over the world. But what lies behind Oatly's rise, and how does it approach its marketing efforts? In this article, we will look at how Oatly has changed over the years and its creative "back to basics with a twist" marketing strategy.
Before delving into the specific marketing strategies of Polestar, let's first grasp Polestar's brand identity. Polestar, a subsidiary of Volvo, positions itself as a premium electric vehicle (EV) manufacturer with a focus on performance and sustainability. The brand prides itself on innovation, cutting-edge technology, and Scandinavian design aesthetics.
Copyright is universal, irrespective of the image's source, whether discovered through popular search engines, social media platforms, or dedicated stock photo sites. Incorporating visually appealing images into website articles or blogs is crucial for engaging readers and enhancing the overall user experience.
Apple is actively working on the development of a foldable clamshell iPhone. This indicates a potential shift in Apple's product strategy as they explore innovative form factors beyond the traditional smartphone design. The concept of a clamshell-folding iPhone harkens back to the era of flip phones, introducing a new dimension of functionality and portability to the iconic iPhone brand.
Publishing blog posts on your website is an excellent content marketing tactic. This technique utilizes your knowledge and expertise in your industry as a way to educate the readers while also promoting your offerings. If blog content is written in a compelling way, it serves this purpose quite well.
The decentralized Twitter rival, Bluesky, is making moves as it gets ready to launch its underlying protocol, the AT Protocol, and opens to the public. Bluesky is removing its invite-only sign-up process and allowing anyone to sign up, having amassed over two million users during its closed beta phase.
The internet went crazy with excitement when Taylor Swift revealed her new album at the Grammys. Anticipation was high among both fans and brands. The black-and-white theme that Taylor applied to her social media profile picture sparked rumours that she might be teasing a re-release of her "Reputation" album, which shared a similar aesthetic.
Google Maps continues to evolve, not just as a navigation tool but as a personalized guide to local discoveries. Google just released a new feature that uses artificial intelligence (AI) to completely change how people find businesses in their area.
The publishing and streaming industries are in a major uproar over Spotify's entry into the audiobook market with the addition of 200,000 titles to its premium service. Its expansion has resulted in significant operating losses despite being a calculated move to broaden its offerings and draw in new customers.
While opening an Etsy shop may seem like a natural next step for individuals who make their own goods or who have an eye for vintage finds, it doesn't ensure success. If you want to be successful with your Etsy business, excellent marketing is more crucial than anything else.
The idea that tech companies and apps are secretly selling your user data is probably not new to you. Think of data as a treasure chest full of valuable items. For businesses, this data is now like gold, and here's why. First off, businesses can profit by selling this data to marketers and advertisers.
This Valentine's Day, people are getting ready to show their loved ones how much they care. This romantic holiday holds significant economic weight, with an anticipated average spending of $186 per person in 2024.
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