Grammarly’s biggest shift yet: a full company rebrand to Superhuman with a unified productivity suite that includes the classic writing assistant, Coda, Superhuman Mail, and a new AI agent called Superhuman Go. Here’s what changed, why it matters, and how the update affects you.
The best marketing campaigns of 2025 have a muse we all can resonate with. From nostalgic revivals to comedic deconstructions of modern romance, these brand showcases have earned a spot in the conversation about the best marketing campaigns of 2025 for good reason. See them for yourself in this article highlighting the recent marketing campaigns of 2025.
Which pitches became the most successful Shark Tank products? From Bombas blasting past $2B lifetime revenue to Scrub Daddy clearing $220M a year and Cousins Maine Lobster topping $1B systemwide sales, here are Shark Tank’s biggest success stories.
From American Eagle’s “Great Jeans” backlash to Meta’s AI personas and Southwest’s baggage fee U-turn, these are the most controversial ads 2025 delivered—marketing fails that trended as the worst ads of 2025, with exactly what went wrong and how it could’ve been avoided.
.webp "The Most Expensive Logos of All Time: Beyond The Design Fee")
Explore the most expensive logos of all time—from BP’s US$211M rebrand to the London 2012 £400k design. See which expensive logos top the list, what those totals really covered, and why some of the world’s most expensive logo designs reflect full rollout costs, not just a mark.
Explore the marketing strategy of Dove and see how the Dove marketing strategy turned Real Beauty into results. From Dove viral campaigns like Evolution and Real Beauty Sketches to purpose-led programs and Dove marketing moments, learn how research, creativity and advocacy power lasting growth.
Lululemon’s NFL debut: a league-wide Lululemon NFL collection of premium Lululemon fan apparel for all 32 teams. Inside the Lululemon NFL partnership, the Lululemon x NFL licensed apparel brings modern Lululemon team gear to NFLShop that you just can't miss!
How a German lift company turned a crime scene into a campaign. Inside the Louvre heist ad: the Louvre lift company’s Böcker ad campaign used the Furniture elevator Louvre moment and Böcker Agilo marketing to flip a Louvre robbery marketing stunt into fast, factual, wildly effective buzz.
.webp "BMW Marketing Strategy (Updated 2025): Digital, Global & EV Leadership")
BMW is a standout in the highly competitive automotive industry, known not only for its luxurious and iconic vehicles but also for its innovative and successful marketing strategies.
Industry leaders like Red Bull and Monster dominate the highly competitive energy drink market. But in 2012, a new player called Bang Energy entered the scene, bringing with it a bold marketing strategy that aimed to shake things up.
To succeed in the constantly changing world of marketing, it's important to stay ahead of the game. In 2023, businesses need to pay attention to Generation Z (Gen Z) as an important group of consumers.
When it comes to video gaming, there are only a few franchises that have achieved the same level of success and lasting popularity as Electronic Arts' (EA) FIFA series. For almost 30 years, this legendary soccer video game has won over the hearts of football fans all over the globe.
.avif "How Diesel Rebranded and Became an Iconic Fashion Statement")
Diesel, the legendary Italian denim company, has made a remarkable comeback in the fickle world of fashion, where fads come and go and businesses rise and fall.
.avif "How NFL Created A Winning Marketing Strategy")
The NFL is not just a popular sport in America but also a powerful marketing force that excels at engaging fans and establishing a worldwide brand. In this article, we will thoroughly analyze the NFL's marketing strategies
Artificial intelligence (AI) is a rapidly advancing field, with frequent new breakthroughs happening. OpenAI's ChatGPT has recently undergone a breakthrough update, as it now possesses the capability to "see, hear, and speak."
The battle for customers' time and money is constantly raging in the realm of online retail. Amazon and Target, two major players in the retail industry, have been engaged in intense competition as they strive to be recognized as the ultimate shopping destination.
.avif "YouTube Shows Off Its New AI-Assisted Tools For Creators")
YouTube, the most well-known video-sharing platform on the internet, has fundamentally altered the ways in which material is produced, distributed, and consumed online.
The COVID-19 pandemic has presented businesses with unique and difficult challenges, completely changing the way marketing is done in ways we never could have predicted.
The tech world is buzzing with excitement as Microsoft has once again made a big splash with its highly anticipated Surface event in New York City on September 21st, 2023. In this article, we will explore the many exciting updates and announcements that Microsoft shared during their recent event.
The highly anticipated Amazon hardware event in the fall of 2023 did not disappoint. It was all about showcasing innovation and introducing a range of new devices that are meant to enhance the smart home experience.
With the introduction of Play Hard vodka seltzer, the iconic lifestyle and entertainment brand Playboy has made a surprising entry into the world of ready-to-drink (RTD) alcoholic beverages.
It is imperative for social media platforms to innovate in order to keep up with user expectations and retain both users and content creators. X, which was previously known as Twitter, is now undergoing a significant transformation under the leadership of its owner, Elon Musk.
The world of sports beverages is highly competitive, with big names like Gatorade and Powerade dominating the market for a long time. However, a new player has emerged and gained popularity in a short span of time. YouTubers and businessmen KSI (Olajide Olatunji) and Logan Paul created the sports drink PRIME,
The entertainment industry has always been at the forefront of innovation, continuously changing to captivate and engage audiences in fresh and thrilling ways. Virtual Reality (VR) has become a game-changer in the entertainment industry, revolutionizing the way we experience entertainment.
Adidas is a well-known brand for sports equipment and apparel that originated in Germany. It started out as a small shoe company. Adolf Dassler founded Adidas with a clear vision in mind: to primarily sell soccer products.
The Coca-Cola Company's Vitaminwater has partnered with PWR, a top competitive gaming and gaming content team, to bring an exciting gaming experience to the Fortnite virtual world.
New York, NY–TikTok has completed months of testing and is now officially launching its e-commerce product in the United States. The goal is to leverage the app's popularity among young consumers and turn it into actual sales.
Few moments in the world of technology can match the anticipation and excitement that come with Apple's annual events. Apple, a company based in Cupertino, is famous for its dedication to innovation, great design, and user-friendly experiences.
When it comes to digital marketing, it is very necessary for companies to always be one step ahead of their competitors in the sector in order to remain competitive.
Spotify has introduced a new playlist feature called Daylist, which is designed to enhance the personalization aspect of the popular music streaming service for every user on the platform.
Nike, the brand that holds the title of being the most valuable apparel brand in the world, has gained worldwide recognition. This recognition is not only due to its iconic sportswear but also because of its impressive marketing strategy.
Travellers from all over the world have always been drawn to the vibrant city of New York for its breathtaking skyline, rich cultural offerings, and seemingly endless number of attractions.
.avif "Celebrities & Brands: Ariana Grande")
Ariana Grande is an amazing American singer, songwriter, and actress who has impressed people all over the world with her incredible talent and powerful vocals.
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