Tips for Swapping Cryptocurrencies Profitably In 2024
When done correctly, cryptocurrency trading can be profitable. Find out how to trade cryptocurrencies profitably. Tips for both advanced traders and beginners.
Breaking News
View All
Latest Marketing Articles
Boost Your Brand on LinkedIn: Effective Link Building and Visibility Strategies
This guide covers LinkedIn’s evolving marketing strategies and how business owners of all sizes can leverage them to increase brand awareness and establish a more prominent digital footprint.
New York Jets Rebrand and Modernize Classic Design
Accompanying the logo redesign, the Jets have unveiled a new uniform set as part of their "Legacy Collection."
IKEA New Gaming Furniture Is Launching This September
The days of aggressive designs and dark, intense colours that demanded to be seen as "gamers" on gaming furniture are long gone. Avoiding this cliché, the Brännboll collection by Ikea draws on the company's Scandinavian design heritage for a simpler, more understated aesthetic.
How to Market Your Finance Blog In 2024
Whether you’re offering insightful investment tips or expert market analysis, growing a finance blog isn’t always easy. While looking at SEO can certainly help, there are a range of other tried and tested methods that bloggers everywhere use.
7 Essential Tools for Email Campaign Success
Even though social media and website advertisements are thriving, email marketing is still a major source of customer engagement and keeps breaking ROI records. Putting together a marketing campaign that knocks recipients’ socks off requires creativity, trend awareness, and the seven must-use tools we cover in this article.
The Importance of App Development in Brand Perception
With mobile apps becoming central to the customer experience, they play a crucial role in branding. App design and UX impact how users feel about a brand. Is it intuitive and seamless, or confusing and fragmented? The app experience conveys the brand experience.
Enhancing Customer Experience: 8 Best Strategies
This article will explore some approaches companies can adopt to guarantee customer satisfaction and loyalty.
Top 10 Gym Marketing Strategies To Stand Out in 2024
Gyms and fitness centres in the fitness industry need to stay creative with their marketing strategies to attract new members and keep current ones engaged.
Consulting for Cloud Migration Is Necessary for Your Digital Transformation Project
Digital transformation employs mass technology adoption to enhance the customer experience and save expenses.
NBA Marketing Strategies And 4Ps In 2024
As one of the most watched sports in the world, the National Basketball Association (NBA) has long been praised for its marketing strategies.
Sonder Marketing Strategy
Sonder wants to change the definition of hospitality by enabling everyone to have amazing stays.
Tarte's Influencer Marketing Strategy: A Double-Edged Sword
A well-known example of this strategy is Tarte Cosmetics' #TrippinWithTarte campaign, which sends influencers on expensive trips to faraway places like Bora Bora.
Clinique’s Marketing Strategies
Clinique has established itself as a go-to brand for customers looking for beauty solutions supported by science, thanks to its breakthrough Three-Step Skincare System and its various fragrance and makeup collections.
Skims Is Running Its First National TV Ad Campaign, "Skims Lab."
The well-known shapewear brand Skims, owned by Kim Kardashian, recently started its first national TV ad campaign, called "Skims Lab."
Miniso Marketing Strategies That Led To Global Success
Miniso has become a popular place for people to shop who want to save money without giving up style or quality.
The Complete Guide to GDPR Compliance for Marketing in 2024
This regulation was crafted to harmonize data privacy laws across Europe, bolster the protection of EU citizens' data privacy, and reshape organizational approaches to data privacy within the region.
How Marketing Helped Lego Become The Most Popular Toy Brand In The World
Lego, the iconic toy brand that has captured the hearts and imaginations of generations, owes much of its success to its meticulously crafted marketing strategy.
Oreo's Sweet Success Through Marketing Strategies
The famous sandwich cookie Oreo has become a beloved snack around the world, thanks in large part to a carefully thought-out marketing plan.
Tim Hortons Marketing Strategy in 2025
Tim Hortons' marketing strategy epitomizes creativity, community engagement, and digital integration. By leveraging its brand heritage, diverse product offerings, and strategic partnerships, Tim Hortons continues to solidify its position as Canada's favourite coffee destination while expanding its global footprint.
5 Digital Skills Every Marketing Team in Pharma Must Have in 2024
In 2024, the pharmaceutical industry will continue to move toward digital transformation because of the need for new ideas and meeting changing consumer needs. As things change, it is still very important for pharmaceutical marketers to learn strong digital skills.
Do Ultra-Luxury Brands Need To Use Marketing Strategies?
When it comes to ultra-luxury brands, the question of whether they need to use marketing strategies often comes up.
Marketing Strategies Brands Can Use During Euro Cup In 2024
For marketers looking to make a big splash, taking advantage of events like Euro 2024 can change the game.
October's Very Own (OVO) Marketing Strategies and 4 Ps
The trio, Drake, Noah "40" Shebib, and Oliver El-Khatib have perfected the art of building buzz, attracting followers with a combination of originality and cultural relevance.
The Marketing Strategy of Armani: A Closer Look at the Black Tie Brand
Giorgio Armani shaped the brand with a commitment to sophistication and timeless style. Today, Armani’s marketing strategy combines traditional luxury branding with modern tactics to reach a global audience without diluting its identity.
The Biggest Marketing Fails of 2024: Lessons Learned
In 2024, several high-profile brands faced unexpected backlash for marketing campaigns and business decisions that missed the mark. Here’s a look at five of this year’s most notable marketing fails and the lessons they offer.
The Most Influential Thanksgiving Campaigns of All Time
Here are some of the best Thanksgiving campaigns of all time—ones that capture the holiday’s essence and remind us why this celebration of family and gratitude resonates so strongly. From heartwarming ads to memorable storytelling, these campaigns showcase how brands bring the spirit of Thanksgiving to life.
Best 50 Christmas Marketing Campaigns of All Time
Explore the top 50 Christmas marketing campaigns of all time! We dive into why these iconic, memorable holiday ads captivated audiences and set the standard for Christmas advertising success.
The Marketing Strategy of Tiffany & Co: The Most Romantic Blue Box
Tiffany & Co. continues to be a major player in the global luxury jewelry market, affirming that the celebration of commitment and love is as meaningful today as ever. Here, we will explore the key pillars of Tiffany’s marketing approach, including brand identity, digital innovation, and sustainability, that position it as a symbol of luxury and modern appeal.
Burberry’s Marketing Strategy: Crafting the Iconic British Brand
Burberry is a name that resonates with timeless elegance and British sophistication. Here’s a look into how Burberry has maintained its reputation as the epitome of English luxury and style.
Shein's Marketing Strategy: How They Dominated Global Fashion
Discover Shein's winning marketing strategy. Learn how the fast fashion giant dominates global e-commerce with real-time fashion, influencer marketing, and a Gen Z focus. See why Shein’s growth, app popularity, and revenue have skyrocketed worldwide.
The Marketing Strategy of Honda: Building a Global Brand with Local Roots
Honda’s brand image is built on reliability, innovation, affordability, and a deep commitment to the community. People love Hondas because they are dependable, versatile, and user-friendly, making them an ideal choice for a broad spectrum of consumers.
Top 10 Most Valuable Tech Brands of 2024 and Their Strategies
In 2024, the tech brands capturing the market’s attention are the ones innovating at supersonic speed and staying ahead of every trend. From groundbreaking AI to game-changing products, these companies are doubling down on strategies that push their brand value and influence to new heights.
Top 10 Highest-Paid Celebrities in 2024 and Their Brand Partnerships
In 2024, the entertainment world’s biggest earners are expanding their influence far beyond their core industries. Through strategic partnerships, these top celebrities are turning their brands into multifaceted empires, each collaboration tailored to their image and audience.
Inside Aesop’s Unique Marketing Strategy
Explore Aesop’s marketing strategy, revenue growth, and customer loyalty approach. Learn how its minimalist branding, sustainability efforts, and unique store experiences have driven Aesop’s revenue and expanded its presence in luxury skincare worldwide.
Top Social Media Campaigns by Big Brands in 2024
Explore 2024's top social media campaigns by big brands like Nike, Coca-Cola, and Spotify. See how creative strategies boosted engagement and brand impact.
Top 10 Biggest Brands in the World: 2024 Overview
Discover the top 10 biggest brands of 2024, including Apple, Amazon, and Tesla. This detailed overview shows their brand values, revenues, and global reach.
The Marketing Strategy of GMC: A Formula For the Most Popular Truck
GMC’s trucks have set themselves apart as a favorite in America’s competitive automotive landscape. With a strategy rooted in precise market targeting, premium design, and a focus on durability, GMC has carved out a niche that resonates with truck buyers.
The Wisdom Behind Cartier's Marketing: How It Sells Treasure
Cartier’s marketing is as iconic as its designs. It captures the essence of story, exclusivity, and sophistication that keeps it steady at the peak of the luxury market.
Pizza Hut’s Marketing Strategy: A Recipe Delivering More Than Just Pizza
Pizza Hut remains the top pizza choice for many people, and for good reason. Here’s how Pizza Hut stays fresh, relevant, and unforgettable in the competitive pizza world.
The Marketing Strategy of Hermès
Explore the unique marketing strategy of Hermès, from its heritage craftsmanship to its exclusivity-driven approach. Learn how selective collaborations with celebrities like Jane Birkin and partnerships with brands like Apple have strengthened Hermès' reputation as a global luxury icon. Discover why Hermès’ focus on in-store experiences, limited advertising, and timeless design has made it one of the world’s most aspirational brands.
Ralph Lauren Marketing Strategy (2025): Campaigns Rooted in American Grace
Ralph Lauren stands as a symbol of timeless American luxury. Much of Ralph Lauren’s success is due to its savvy marketing strategy, which combines luxury with accessibility, heritage with innovation, and high fashion with lifestyle appeal.
Top 10 Highest Valued Startups in 2024
The highest-valued startups of 2024 represent a mix of sectors, including artificial intelligence, financial services, consumer retail, and industrial tech. Their rapid growth, strategic funding, and innovative technologies have made them leaders in the global startup ecosystem.
Simple is Smarter: Nestlé's Strategic Approach to Marketing
From KitKats to Nescafé, Nestlé has built a brand that resonates with millions of people every day. Here’s a look at how Nestlé keeps its products popular by focusing on smart marketing, cultural adaptation, and understanding consumer trends.
Ford's Winning Marketing Strategy: Tradition Meets Innovation
Ford’s marketing doesn’t just sell cars; it champions the grit, pride, and resilience that define America itself. This approach reinforces Ford’s image as a powerhouse of reliability and performance.
Inside Dior’s Marketing Strategy: Selling the Dream of True Status
Dior has done more than just design clothes and accessories. It has crafted an entire dream, built on a vision of dressing women in a way that celebrates their dream version of self.
Top 10 Must-Watch Stocks of 2024: Companies You Can’t Let Slip Away
These ten stocks tell a compelling story of growth, innovation, and adaptability in 2024. From tech giants reshaping entire industries to brands revitalizing staple products, each company offers a unique perspective on the future of business.
Nike Sponsored Athletes (2025): Full List by Sport & Endorsement Deals
Nike doesn’t just sign athletes—it builds legends. Below, we mix the most important Nike athletes, the most newsworthy Nike celebrity endorsements, and the Nike athlete sponsorship deals that actually move culture (and product).
Feature Insights
View All
