Latest Marketing Articles

Tips for Swapping Cryptocurrencies Profitably In 2024

When done correctly, cryptocurrency trading can be profitable. Find out how to trade cryptocurrencies profitably. Tips for both advanced traders and beginners.

Boost Your Brand on LinkedIn: Effective Link Building and Visibility Strategies

This guide covers LinkedIn’s evolving marketing strategies and how business owners of all sizes can leverage them to increase brand awareness and establish a more prominent digital footprint. 

• Marketing

New York Jets Rebrand and Modernize Classic Design

Accompanying the logo redesign, the Jets have unveiled a new uniform set as part of their "Legacy Collection."

• Marketing

IKEA New Gaming Furniture Is Launching This September

The days of aggressive designs and dark, intense colours that demanded to be seen as "gamers" on gaming furniture are long gone. Avoiding this cliché, the Brännboll collection by Ikea draws on the company's Scandinavian design heritage for a simpler, more understated aesthetic.

How to Market Your Finance Blog In 2024

Whether you’re offering insightful investment tips or expert market analysis, growing a finance blog isn’t always easy. While looking at SEO can certainly help, there are a range of other tried and tested methods that bloggers everywhere use.

7 Essential Tools for Email Campaign Success

Even though social media and website advertisements are thriving, email marketing is still a major source of customer engagement and keeps breaking ROI records. Putting together a marketing campaign that knocks recipients’ socks off requires creativity, trend awareness, and the seven must-use tools we cover in this article. 

The Importance of App Development in Brand Perception

With mobile apps becoming central to the customer experience, they play a crucial role in branding. App design and UX impact how users feel about a brand. Is it intuitive and seamless, or confusing and fragmented? The app experience conveys the brand experience.

Enhancing Customer Experience: 8 Best Strategies

This article will explore some approaches companies can adopt to guarantee customer satisfaction and loyalty.

Top 10 Gym Marketing Strategies To Stand Out in 2024

Gyms and fitness centres in the fitness industry need to stay creative with their marketing strategies to attract new members and keep current ones engaged.

• Tech

Consulting for Cloud Migration Is Necessary for Your Digital Transformation Project

Digital transformation employs mass technology adoption to enhance the customer experience and save expenses.

• Marketing

NBA Marketing Strategies And 4Ps In 2024

As one of the most watched sports in the world, the National Basketball Association (NBA) has long been praised for its marketing strategies.

• Marketing

Sonder Marketing Strategy

Sonder wants to change the definition of hospitality by enabling everyone to have amazing stays.

• Marketing

Tarte's Influencer Marketing Strategy: A Double-Edged Sword

A well-known example of this strategy is Tarte Cosmetics' #TrippinWithTarte campaign, which sends influencers on expensive trips to faraway places like Bora Bora.

• Marketing

Clinique’s Marketing Strategies

Clinique has established itself as a go-to brand for customers looking for beauty solutions supported by science, thanks to its breakthrough Three-Step Skincare System and its various fragrance and makeup collections.

• Marketing

Skims Is Running Its First National TV Ad Campaign, "Skims Lab."

The well-known shapewear brand Skims, owned by Kim Kardashian, recently started its first national TV ad campaign, called "Skims Lab."

• Marketing

Miniso Marketing Strategies That Led To Global Success

Miniso has become a popular place for people to shop who want to save money without giving up style or quality.

• Marketing

The Complete Guide to GDPR Compliance for Marketing in 2024

This regulation was crafted to harmonize data privacy laws across Europe, bolster the protection of EU citizens' data privacy, and reshape organizational approaches to data privacy within the region.

• Marketing

How Marketing Helped Lego Become The Most Popular Toy Brand In The World

Lego, the iconic toy brand that has captured the hearts and imaginations of generations, owes much of its success to its meticulously crafted marketing strategy.

• Marketing

Oreo's Sweet Success Through Marketing Strategies

The famous sandwich cookie Oreo has become a beloved snack around the world, thanks in large part to a carefully thought-out marketing plan.

• Marketing

Tim Hortons Marketing Strategy in 2025

Tim Hortons' marketing strategy epitomizes creativity, community engagement, and digital integration. By leveraging its brand heritage, diverse product offerings, and strategic partnerships, Tim Hortons continues to solidify its position as Canada's favourite coffee destination while expanding its global footprint.

• Marketing

5 Digital Skills Every Marketing Team in Pharma Must Have in 2024

In 2024, the pharmaceutical industry will continue to move toward digital transformation because of the need for new ideas and meeting changing consumer needs. As things change, it is still very important for pharmaceutical marketers to learn strong digital skills. 

• Marketing

Do Ultra-Luxury Brands Need To Use Marketing Strategies?

When it comes to ultra-luxury brands, the question of whether they need to use marketing strategies often comes up.

• Marketing

Marketing Strategies Brands Can Use During Euro Cup In 2024

For marketers looking to make a big splash, taking advantage of events like Euro 2024 can change the game.

• Marketing

October's Very Own (OVO) Marketing Strategies and 4 Ps

The trio, Drake, Noah "40" Shebib, and Oliver El-Khatib have perfected the art of building buzz, attracting followers with a combination of originality and cultural relevance.