Amazon Launches Online Car Sales Platform: Meet Amazon Autos

Amazon has officially launched Amazon Autos, an online car-shopping platform that allows customers to browse, order, and purchase new vehicles directly from participating dealerships. Currently available in 48 U.S. cities, the service kicks off with Hyundai models, with plans to expand to additional brands in 2025.

The platform offers a streamlined experience: users can search for cars by model, trim, and features, secure financing options, and even e-sign documents—all from the comfort of their homes. One standout feature is no-haggle pricing, which simplifies the buying process for customers.

While the convenience is clear, Amazon faces the challenge of gaining broader dealer participation to scale the service effectively. If successful, Amazon Autos could reshape the way people buy cars, blending e-commerce ease with traditional car buying.

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