Tesla has confirmed plans to formally launch in India next week with a flagship experience centre in Mumbai’s Bandra Kurla Complex. The showroom will begin taking orders immediately, and sources say the first Model Y and Model 3 deliveries could roll out as early as the last week of August—giving Indian EV buyers their first direct path to a Tesla without importing cars privately.
The company has already shipped about $1 million worth of vehicles and merchandise into India, anticipating strong demand despite a 70 percent import duty that still applies to most electric cars. Tesla hopes to capitalise on a new federal policy that temporarily lowers tariffs for automakers committing to future local production, though officials say the firm has yet to pledge a factory.
Analysts view the move as a strategic bid to offset slowing sales in the United States and Europe while tapping India’s nascent but fast-growing EV sector, which the government wants to boost from 2.5 percent of total car sales today to 30 percent by 2030. Rival brands BYD and Tata Motors are racing to expand line-ups, but Tesla’s global brand cachet could give it an early halo effect—provided it can navigate price-sensitive consumers and still-sparse charging infrastructure.
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