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Procter & Gamble to Lay Off 7,000 Workers Amid Tariffs and Slowing Consumer Spending

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Procter & Gamble to Lay Off 7,000 Workers Amid Tariffs and Slowing Consumer Spending

Procter & Gamble is preparing to cut up to 7,000 jobs—roughly 6% of its global workforce—over the next two years. The move, confirmed during a presentation at the Deutsche Bank consumer conference in Paris, is part of a broader restructuring strategy aimed at weathering economic headwinds and the growing cost of tariffs.

CFO Andre Schulten said the layoffs will mostly affect non-manufacturing roles and are meant to help the company stay on track with its long-term growth targets. Still, he acknowledged that the cuts won’t immediately solve the near-term challenges P&G is facing, including weakening consumer demand and supply chain cost pressures.

The company, which owns major household brands like Tide, Pampers, and Gillette, said tariff-related expenses—especially on raw materials and packaging from China—have pushed it to rethink product sourcing, pricing, and market presence. P&G also plans to exit some product lines in select markets, with more details expected in July.

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Dana Nemirovsky
Dana Nemirovsky
Author — Senior CopywriterBrand Vision Insights

Dana Nemirovsky is a senior copywriter and digital media analyst who uncovers how marketing, digital content, technology, and cultural trends shape the way we live and consume. At Brand Vision Insights, Dana has authored in-depth features on major brand players, while also covering global economics, lifestyle trends, and digital culture. With a bachelor’s degree in Design and prior experience writing for a fashion magazine, Dana explores how media shapes consumer behaviour, highlighting shifts in marketing strategies and societal trends. Through her copywriting position, she utilizes her knowledge of how audiences engage with language to uncover patterns that inform broader marketing and cultural trends.

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