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FIFA Partners with Netflix for Women’s World Cup Streaming Rights

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 FIFA Partners with Netflix for Women’s World Cup Streaming Rights

In a landmark shift, FIFA has teamed up with Netflix to bring the 2027 and 2031 Women’s World Cup tournaments directly to U.S. audiences through streaming. This partnership marks the first time a major international soccer event of this magnitude will be hosted on a digital platform rather than traditional broadcast television.

For Netflix, it’s a bold step deeper into live sports, potentially drawing in both die-hard soccer enthusiasts and casual viewers. Meanwhile, FIFA hopes the deal will broaden the global spotlight on women’s soccer, tapping into technology and storytelling tools that could reshape how fans connect with the game.

Though pricing and details remain under wraps, the move signals a changing media landscape, with viewers poised to experience the World Cup in a more flexible, interactive format. Don’t blink—this could redefine how Americans watch the beautiful game for years to come.

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Dana Nemirovsky
Dana Nemirovsky
Author — Senior CopywriterBrand Vision Insights

Dana Nemirovsky is a senior copywriter and digital media analyst who uncovers how marketing, entertainment, technology, and cultural trends shape the way we live and consume. At Brand Vision Insights, Dana has authored in-depth features on major brand players, while also covering global economics, lifestyle trends, and digital culture. With a bachelor’s degree in Design and prior experience writing for a fashion magazine, Dana explores how media shapes consumer behaviour, highlighting shifts in marketing strategies and societal trends. Through her copywriting position, she utilizes her knowledge of how audiences engage with language to uncover patterns that inform broader marketing and cultural trends.

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