Kendall Jenner Net Worth 2025: The Off-Duty Model Turned Business Mogul

Kendall Jenner is a part of the Kardashian-Jenner empire, and while being the second youngest in the family, she has already reached mass success. We have seen her grow up on Keeping Up with the Kardashians, become a sensation in the high-fashion modelling world and start her own business of handcrafted tequila. That leaves fans and followers questioning the wealth of Kendall Jenner and Kendall Jenner’s net worth. There are many contributing factors to her success, whether over time or new business ventures, but her strategy, image and niche product led to the net worth of millions. If you’re here just for the numbers of Kendall Jenner’s net worth, we'll break it down for you in this article. 

Kendall Jenner’s Net Worth 2025

Kendall Jenner has a very public presence, unlike those who are wealthy without fame. You can catch her at fashion weeks annually, on runways like Dior and Valentino, on reality TV or see her being paparazzied daily. Her net worth reflects her coverage and presence as well as her ventures (which we will get into). Kendall Jenner’s net worth in 2025 is $60 million. That number might sound hefty, but it reflects her career journey, hard work and the making of a mogul in the fashion and business industry.

Modeling Career

Kendall Jenner is recognized as one of the highest-paid models globally, She has been modelling since she was 14 years old, determined to make it on catwalks only models could dream of. She did just that, at only 18 years old, Kendall Jenner made her high-fashion runway debut while walking for Marc Jacobs in 2014. Kendall Jenner made over about $22 million from modelling, as reported in 2017, and by now, she has probably doubled that, meaning that from Kendall Jenner’s $60 million net worth, two-thirds of it would most likely come from modelling. Today, she models for brands like Balmain, Schiaparelli, Chanel, Victoria’s Secret and Versace. With the high fashion brands, it is also a high price to walk, making Kendall Jenner one of the highest-paid models ever. 

Reality Television:

Like the rest of the Kardashian-Jenners, their reality TV shows allow them to share the same amount of yearly revenue. Although it is known that the Kardashian sisters were making about 4.5 million per season on Keeping Up with the Kardashians, the Jenner sisters were minors for many of the seasons, so we are not sure how much Kylie or Kendall would have made. However, on their new Hulu reality TV show The Kardashians, each sister made approximately 7-8 million per season. This heavily contributes to Kendall Jenner’s net worth and allows her to keep doing a show she loves with her family while bringing in a very high source of income. 

Social Media and Endorsements:

Kendall Jenner has 287 million followers on Instagram, making her the most followed model on Instagram. This number means a lot more for the already popular supermodel, it also allows her to have a huge influence and presence in the digital world. Brands and companies use this to their advantage and will pay a very high price to collaborate with the most sought-after model because her influence speaks volumes. Kendall Jenner has collaborated with brands like Alo, Aritzia, Estée Lauder, Tommy Hillfiger, Calvin Klein, and L’Oréal Paris, with some of those partnerships estimated to be close to a million dollars.

Entrepreneurship: 818 Tequila

Kendall Jenner has made a name for herself in the entrepreneurship world over recent years, with her launch of 818 Tequila in 2021, naming it after the area code of Calabasas, California, where she grew up. The company uses handcrafted tequila sourced from blue Weber by family-owned farms in Mexico. The brand gained quick popularity due to its high quality and authentic taste. However, much of its success goes to the marketing of 818 Tequila, it is a community-driven varsity persona that lets people feel like they are a part of it when they indulge in the tequila. The colours are a collegiate navy green under an earth-toned neutral green. It feels like a lifestyle filled with wellness, sport, and community, all in something a bit opposite; alcohol. This contrast not only helps people feel calmer and happy while drinking, but it also gives them the experience of a varsity persona. It turns tequila drinking into a tight-knit community that feels youthful and full of camaraderie. Jenner also created merch, which continues to instantly sell out as people love buying into the identity of 818 tequila; you can taste the Calabasas lifestyle in the marketing alone. She made approximately 25 million from the sales of 818 tequila.

Kendall Jenner’s Net Worth Compared to Sisters 

Kendall Jenner’s net worth of $60 million ties with her sister Khloe Kardashian, who is also at the same net worth. If you’re wondering who is the richest Kardashian, read our article that does a deep dive into all of the sisters' net worth. But as you guessed it, Kendall Jenner's younger sister Kylie, surpassed her by a ton, making her the second richest Kardashian. If you are shocked that the two least rich Kardashians are Kendall and Khloe, you can only imagine how wealthy this family is. 

A Financial Summary 

Kendall Jenner not only lets us into her life on the screen, but you can taste that same lifestyle with her tequila, which is why people simply can’t get enough of it. Beyond that, she is a supermodel who shows what it means to be an influencer, at the same time, a true marketing genius. This is Kendall Jenner’s financial summary that adds up to that very high net worth. 

• Kendall Jenner’s net worth sits at $60 million.
• She is the highest-paid supermodel and the most followed model on Instagram.
• She makes around 7-8 million dollars per season of The Kardashians on Hulu.
• She made approximately $25 million from the sales of 818 tequila.