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Latest Breaking News Articles

Why Video Production Dominates Today’s Marketing Strategy

In an increasingly digital-first world, with shrinking attention and competing voices that are louder than ever, video content is the optimum, most captivating marketing medium. People need content that is quick to consume, visually appealing, and emotionally resonant — and video meets all the requirements. Whether social ads, product demos, or testimonials, video is the way to go for brands attempting to break through with their message.

4 min read

All-In-One Social Media Dashboard for Agencies in 2025

For many marketing agencies, handling a chaotic swarm of social channels is just part of the job. There’s often a frantic search for passwords, endless spreadsheet wrangling, and the ritual of piecing together analytics from multiple platforms, which can honestly turn even the calmest days into a juggling act. Figuring out a way to bring some calm to this storm isn’t just convenient, it’s essential for proving real results to clients. In this sense, a central dashboard isn’t only a nice-to-have; it becomes the agency’s command center, streamlining planning, analytics, and reporting processes so teams can swap chaos for clarity, and focus on making a real impact.

6 min read

Fleet management in 2025: A digital industry in motion

Although fleet management is often perceived as a mature and traditional business function, it continues to evolve in fascinating ways. In 2025, it stands at the intersection of data, automation, and business strategy — a source of operational intelligence and competitive edge, all provided by a new generation of fleet management solutions.

6 min read

Jeff Bezos Backs Sydney Sweeney’s Lingerie Brand

Hollywood star Sydney Sweeney is taking a bold step beyond the screen and into the fashion world, launching her very own lingerie brand—and she’s not doing it alone. Backing her vision are some of the most powerful names in business: Amazon founder Jeff Bezos, his partner Lauren Sánchez, and private equity powerhouse Coatue.

 min read

SiriusXM Bets Big on Ads With Launch of New Cheaper Subscription Plan

SiriusXM is changing the dial on its business model. Known for offering commercial-free content in cars, the audio giant has introduced a new ad-supported subscription tier called SiriusXM Play. Starting at under $7 a month, the new plan gives users access to over 130 channels and aims to convert more free trial users into paying customers by offering a budget-friendly option that includes limited commercials.

 min read
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