Latest Marketing Articles

10 Popular Industry Trends in Pet Products

In recent years, the pet product industry has changed a lot. Changes in what consumers want, new technology, and awareness of pet health are affecting how companies operate. Pet owners are spending more on their pets and treating them like family. This drives new ideas and product development. Companies have many opportunities to attract pet parents looking for quality and functionality.

Popular Technology Trends in the Business Security Industry

Keeping assets and personnel safe requires creative solutions that adjust to changing needs. The business security industry uses a variety of trends to improve safety and efficiency. Using technology not only simplifies security processes but also makes them more effective.

Red Flags to Look for When Checking Vehicle History with VIN Lookup

When purchasing a used vehicle, the last thing you want is to unknowingly buy a car that has hidden issues. Fortunately, a VIN check can help reveal critical details about a car’s history, allowing you to make a more informed decision. While many buyers focus on factors like the car’s make, model, and exterior condition, it’s equally important to check for red flags in the vehicle’s past.

From PDFs to Memory: A Smarter Way to Learn

PDFs are a necessary evil. Whether you're a student, a researcher, or someone trying to survive onboarding at a new job, you’ve probably opened more than a few and thought: “How am I supposed to get anything out of this?”

Transform Your Online Meetings: Expert Tips for Maximum Impact

Did you know that poorly run online meetings cost companies time and money? Many participants admit to zoning out because of lack of focus and clarity. If you’re running virtual meetings that don’t engage or energize your team, you’re not alone. But here’s the good news — with a few well thought out strategies, you can turn boring video calls into highly productive and impactful sessions.

Startup design hacks: building your brand identity without breaking the bank

Your company has to look legitimate before it can possibly be constructed. The research is clear—customers determine in no more than 0.05 seconds (literally a blink), and 94% of those quick determinations are based on design. Not your revolutionary tech. Not your mission-changing purpose. Your look.

• Educational

MrBeast Net Worth 2025: From Viral Videos to a $1 B Empire

Explore how MrBeast’s $1 billion net worth is powered by 389 M YouTube subscribers, $250 M Feastables sales, record-breaking Beast Games, and a $5 B Beast Industries valuation

Drive More Traffic to Your Dealership with Digital Signage Advertising

Ever feel like your dealership is the best-kept secret in town? You’ve got great vehicles, top-notch customer service, and competitive pricing—but still, the foot traffic just isn’t where you want it to be. We've all been there. The good news? There's a powerful, often overlooked tool that can help you attract more eyes (and feet): digital signage advertising.

Unlocking Success with Seamless Payment Technology for Modern Businesses

Efficient payment processing is a cornerstone of success in the digital marketplace. Businesses today require robust solutions to manage transactions seamlessly, ensuring customer satisfaction and operational efficiency. Modern payment platforms offer a range of tools to simplify checkout processes, enhance user experience, and expand global reach.

6 Most Expensive Phones in the World

Some phones are built for power. Others for prestige. These do both. Today, we’re looking at the most expensive phones in the world: from flagship models packed with next-gen tech to ultra-luxury designs that exist purely to stand out. We picked 6 that show exactly what the high-end phone market looks like right now.

How to Make Money from CS2 Skins?

The CS2 (Counter-Strike 2) skin economy is one of the most dynamic virtual marketplaces in gaming. With rare items fetching hundreds—or even thousands—of dollars, many players wonder how they can turn their virtual inventories into real-world profits. Here's a guide to help you get started on making money from selling CS2 skins.

Healthtech Startups: How to Stand Out in a Crowded Market

Discover practical strategies for healthtech startups to differentiate in a saturated market. Learn how to build trust, scale smart, and offer real value to users and investors

Ecommerce Payments Explained

Online shopping has changed the way we buy. Behind the scenes, ecommerce payments keep everything moving. They’re what turn a click into a sale.But what exactly are ecommerce payments? How do they work? And what should businesses know to make the most of them? Let’s break it down.

Top Indoor Positioning System Providers for Asset Tracking

Discover the best IPS providers for real-time asset tracking across industries. Get insights into scalable, accurate, and cost-effective IPS tech.

• Educational

Best Marketing Automation Software & Tools for 2025

Discover the best marketing automation software in 2025. Compare 21 top tools (free and paid) for CRM integration, email campaigns, social media, and more.

Top AI Tools Every Web Design Student Should Know in 2025

The world of web design changes quickly, so students who want to make beautiful, easy-to-use websites need to stay on top of the latest trends. Luckily, Artificial Intelligence (AI) has changed everything in this field. It has created new tools that can help students speed up the design process, be more creative, and even automate some of the more boring chores. Coming up to 2025, AI tools will be even more important for web design students to have.

From Unknown to Unforgettable: Measuring Brand Awareness Like a Pro

Measure brand awareness through direct interaction with your audience. Start with surveys or polls to collect data on how many people recognize your brand and what they associate with it. Questions can focus on brand recall, recognition, and sentiment. This method provides clear insights into consumer recognition and the overall visibility of your brand in specific markets.

How Car Brands Build Loyalty: What Tesla, Toyota, and BMW Can Teach Us About Branding

If you've ever wondered why some people swear by a just one car brand no matter what? You’ll notice that we have some people who won’t touch anything other than a Toyota, some who won’t even stop raving about their BMW, and then the Tesla fans, don’t even try arguing with them!

Tech Trends in US Hispanics – Things Every Marketer Needs To Know

You have a winning product in your hand. You are sure that it will sell like hotcakes to your targeted audience, so you start running a paid marketing campaign.But wait, are you not targeting a Hispanic audience? Most startups commit this fatal mistake but I hope you are not doing the same.

How to Use Guest WiFi to Foster Customer Loyalty and Retention

Organizations today need loyal customers above all else because market competition remains intense. The everyday utility known as guest WiFi contains fantastic potential to strengthen customer loyalty which business operators often ignore in favor of traditional methods such as loyalty cards and email marketing. Operations with a social WiFi reseller unlocks the ability for businesses to transform basic connectivity into a force that enhances customer loyalty while increasing engagement. 

Expanding Internationally? Language Proficiency Should Be a Brand Priority

Globalization has brought businesses closer than ever. As technology has made it easy for people to connect across continents, international expansion sounds like a dream come true for a brand to increase market share and explore other revenue sources. However, it doesn’t have to be enough to get abroad with a good product or service. Fine-tuning by language and cultural nuances leads to brand customer interaction becoming highly success-driven. Therefore, any brand that wishes to make a global mark must first focus on language proficiency and the culture.‍

How to Elevate Your Brand with Books

A professional guide for entrepreneurs, thought leaders, and business professionals looking to leverage books for brand amplification, marketing strategy, and long-term business growth.

• Marketing

What is Brand Personality: A Guide to Showing it Off

Discover what brand personality is and why it matters for your business. Learn how to define, build, and maintain a strong brand identity using the five key personality traits—sincerity, excitement, competence, sophistication, and ruggedness.

• Business

Quit the 9-5: Start Selling on Amazon in 2025

Learn how to start selling on Amazon—from setting up your seller account to choosing FBA or FBM, sourcing profitable products, and optimizing listings for success.