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99 Yorkville Ave Unit 200,
Toronto, ON M5R 3K5
Toronto, ON M5R 3K5
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Deliverables
Timeline
12 Weeks
ReadyMode is a cloud-based predictive dialer and customer communication platform used by high‑volume organizations.
We turned a complex feature set into a clear, credible web experience that accelerates evaluation and contact while staying scalable for the marketing team.
Project Highlights
- Modern CMS build for speed, security, and easy in‑house editing (no developer dependency for routine updates).
- Sitemap & information architecture reorganized around buyer tasks and use cases.
- Component‑driven design system for consistent publishing and rapid iteration.
- Conversion paths with persistent, unobtrusive CTAs to Request a Demo/Talk to Sales, plus short forms and phone/email fallbacks.
- Testimonials & social proof integrated across high‑intent templates (logo carousels, quotes, star‑rating embeds).
- On‑page SEO foundation (clean metadata, heading hierarchy, internal‑link spine, schema, XML sitemap) with GA4 + Search Console instrumentation.
- Mobile‑first performance: responsive images, asset minimization, caching strategy, and interaction hardening for touch.
- Accessibility improvements (WCAG‑informed color/type, focus states, keyboard traversal, descriptive links).
- Quality assurance & security: cross‑browser/device testing, form validation/spam controls, uptime and 404 monitoring at launch.
- Training & enablement: 1‑hour CMS workshop, short how‑to videos, and an admin guide for governance and publishing cadence.
Challenges
Predictive dialers can feel interchangeable, and buyers juggle acronyms, regulations, and workflow edge cases. ReadyMode needed to differentiate quickly, map features to tangible outcomes (connect rate, agent productivity, compliance confidence), and give multiple audiences, operators, sales leaders, IT/compliance, a clear routes to the next step. At the same time, marketing required a maintainable system to launch new subpages without breaking consistency or speed.
- Webflow build — modern, secure, and fast; responsive, mobile‑first execution.
- Sitemap & IA strategy — services and industries reorganized around task‑based user journeys.
- Modular CMS & component library — reusable templates for Services, Industries, and Insights (no developer lift for routine publishing).
- Conversion paths — embedded RFQ/Contact routes on high‑intent pages with persistent, unobtrusive CTAs.
- On‑page SEO — clean metadata, headings, internal linking spine, and structured data; GA4/Search Console wired.
- Accessibility & performance — WCAG‑informed color/type, keyboard navigation, lazy‑loading, and asset minimization.
- Content support — technical copy editing to maintain precision while improving scannability and search intent match.
- CMS operations workshop — step‑by‑step training videos + live session; governance checklist for a sustainable cadence.
Launch & stabilization — full QA, analytics verification, and 30‑day post‑launch support.
Our Approach
We led focused discovery and competitor/UX reviews, then rebuilt the navigation and page models around the journeys that matter most (evaluate → compare → book a demo). A component‑based web design and UI/UX system keeps complex information scannable: comparison blocks, integration modules, and trust sections appear where they’re most persuasive. We implemented pragmatic SEO, mobile‑first performance tuning, analytics tracking, and editorial guardrails so the team can ship content quickly. Light branding alignment ensured visual cohesion without slowing timelines, and advisory‑led marketing consultation kept messaging crisp.
Final Outcome & Why Brand Vision
The redesigned site positions ReadyMode as the credible, easy‑to‑evaluate choice: clearer value communication, faster paths to demo, stronger search readiness, and a CMS the marketing team actually enjoys using. Brand Vision was the right partner because we blend enterprise‑grade craft with enablement. Combining web design, UI/UX, light branding alignment, pragmatic SEO, and advisory support to deliver a durable system.
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Our Challenges
Our challenge is to effectively integrate the client's extensive collection of images and content into the website, ensuring seamless accessibility for users, while simultaneously optimizing loading speeds to enhance user experience.
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Project Summary
The website was meticulously crafted using WordPress, leveraging a range of plugins to empower the client with intuitive tools for making adjustments and updates effortlessly. Through careful optimization, the site maintains exceptional screen responsiveness, ensuring an optimal viewing experience across various devices and screen sizes.
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The Final Result
As a result, the website surpasses all screen and speed tests conducted, showcasing unparalleled performance. Its user-friendly interface empowers effortless content management, while its sleek and modern design sets a new standard for aesthetic appeal and functionality.
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Readymode
Predictive dialing, clearly explained for buyers with faster paths to demo and a CMS the team can run.
ReadyMode is a cloud-based predictive dialer and customer communication platform used by high‑volume organizations.
We turned a complex feature set into a clear, credible web experience that accelerates evaluation and contact while staying scalable for the marketing team.
Services
Project Summary
The Brand Vision team has designed and developed Readymode's new website using Wordpress. We have designed and developed a custom design with dynamic elements that increase their traffic.
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Brand Vision’s Impact
The impact we had on this project:
Our work on Readymode, with a strong focus on UX/UI, led to a website optimized for improved usability, enhanced optimization, increased speed, and a cleaned and revised design and website structure. This creates a welcoming and supportive digital space for their users.
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At Brand Vision, we take great pride in delivering unparalleled services to our clients. For this specific project, our team placed a strong emphasis on crafting a visually striking and timeless platform. We recognized the project's significance to the client and ensured effective results by establishing clear goals and milestones throughout the project. Our determination was unwavering in creating a design that not only stands out among the competition but also effectively communicates the client's message and offerings.
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