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Latest Breaking News Articles

Best Vancouver Events in Spring 2025

From April events in Vancouver that herald the blooming of cherry blossoms to May events in Vancouver that highlight running marathons and food festivals, Spring events in Vancouver promises something for everyone.

Best Miami Events in Spring 2025

Discover the best Miami spring events, from cultural festivals and concerts to world-class sports and family fairs. Embrace the Magic City’s vibrant April–May lineup.

Best Chicago Events in Spring 2025

Explore top spring events in Chicago, from St. Patrick’s festivities and sports matchups to music fests and art shows. Discover the best ways to embrace spring in the Windy City.

Best Los Angeles Events in March 2025

Explore these Los Angeles events in March, as there’s never a shortage of excitement, creativity, and variety. This is your definitive guide to some of the most thrilling Los Angeles March events that promise to make 2025 a year to remember.

Why Ecommerce SEO Matters More Than Ever

In a world where 75% of consumers never scroll past the first page of search results, invisibility isn’t just bad luck—it’s a death sentence for ecommerce brands. You can have the slickest site, the best product, and a competitive price point, but if your ideal customer can’t find you, none of that matters.

6 min read

How to Build a Strong Digital Branding Strategy from Scratch

Today’s digital world does not hand out second chances. Blink, and your audience has already moved on to the next shiny thing. And that is why your brand’s online presence needs to live and breathe who you are, wherever people find you.

4 min read

What Employee Behavioral Traits Tell Us About Brand Success

Every workplace has its characters. You’ve got the eternal optimist who believes every project can be done yesterday, the spreadsheet whisperer who color-codes everything (including their vacation days), and that one coworker who somehow manages to spark a philosophical debate in every brainstorming session.

6 min read

How To Adjust Your Marketing Strategy During Off-Peak Hours

Restaurant owners find it difficult to maximize sales outside peak hours, but the right marketing strategy can help pack these restaurants during low business times. As such identifying the right tactics to draw customers during these hours is necessary for consistent revenue while keeping the staff engaged. Through strategic promotions, special offers, and strategic messaging, restaurants will be well-positioned to boost traffic as well as sales despite traditionally low foot traffic.

7 min read

How To Get The Most Out Of Using Social Media And Email Marketing

In the current digital climate, businesses understand that they need more than one way to interact with customers. In comparison, the best marketing approaches blend different platforms to boost relationships and lead to conversions. Social media and email marketing, two strong tools, work best when they are coordinated within a single strategy.

6 min read

Pepsi Launches Limited-Edition Gingerbread Soda for the Holidays

Pepsi is adding a festive twist to the holidays with a new Gingerbread-flavored soda. The drink, available in Pepsi Zero Sugar Mini Cans, combines Pepsi’s classic fizz with flavors like brown sugar, cinnamon, ginger, and molasses. It’s the brand’s first holiday-themed soda in years and will be available starting December 4 for a limited time.

 min read

Starbucks Holiday Cups Spark 42% Customer Spike

Starbucks saw a significant 42% surge in customer visits during its annual Red Cup Day on November 14, signaling strong engagement with its popular holiday promotion. The event, which rewards customers with collectible festive cups for specific purchases, has become a signature part of the brand’s seasonal strategy. This year’s success follows a period of challenges, including inflation-driven spending cuts and competition from local coffee shops.

 min read

Vancouver Mayor Suggests Bitcoin for City Reserves

Vancouver’s Mayor Ken Sim has a new idea to keep the city’s finances steady: Bitcoin. He’s proposing that the city consider adding the cryptocurrency to its reserves. The goal is to protect purchasing power and prepare for potential economic challenges. The plan, called “Preserving the city’s purchasing power through diversification of financial resources,” is set to go before the City Council on December 11.

 min read

Alo Yoga's Black Friday Sale: 30% Off Sitewide on Celeb-Favorite Activewear

Alo Yoga, the celebrity-loved activewear brand, is offering 30% off sitewide for Black Friday—its biggest sale of the year. Known for blending style and performance, Alo’s pieces are staples for stars like Kendall Jenner, Rosie Huntington-Whitley, Candice Swanepoel, and Saweetie. Whether it’s their leggings, cozy zip-ups, or sleek accessories, Alo outfits can be spotted on celebs heading to workouts or running errands in effortless style.

 min read

Star Wars: Skeleton Crew Gets Earlier Disney+ Premiere Date

Lucasfilm has confirmed that Star Wars: Skeleton Crew will debut earlier than expected on Disney+. The series will kick off with a two-episode premiere on Monday, December 2, at 6:00 p.m. PST, followed by weekly episodes streaming every Tuesday at the same time. Along with the announcement, Disney+ released a new teaser and poster for the show, giving fans a glimpse of what’s to come.

 min read

Walmart Shifts Diversity Policies Amid Criticism

Walmart, the world’s largest retailer, is reducing its focus on diversity, equity, and inclusion (DEI) efforts. This move follows similar changes by companies like Ford and John Deere, which have faced pressure from conservative groups. Walmart says it will no longer use race or gender to guide decisions on supplier contracts or grants. The company also stated it has never used quotas and will stop gathering demographic data when assessing grant applications.

4 min read

What to Expect at the 2024 Macy’s Thanksgiving Day Parade

The 2024 Macy’s Thanksgiving Day Parade kicks off on Thursday, November 28, at 8:30 a.m. ET. This year’s celebration promises 3.5 hours of exciting performances, larger-than-life balloons, and stunning floats as it travels from Manhattan’s Upper West Side to Macy’s Herald Square. Broadcast on NBC and streaming on Peacock, the parade will be one you don't want to miss.

 min read
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