
Rebranding Success: 5 Brands That Made A Comeback
Explore successful rebranding stories that rescued iconic brands, revealing how strategic makeovers turned near-failures into remarkable comebacks.

Explore successful rebranding stories that rescued iconic brands, revealing how strategic makeovers turned near-failures into remarkable comebacks.
Starting a business in an environment can be challenging for startups, with their limited resources and tight budgets making it difficult to hire a sales team internally. One practical and cost-effective option is to outsource Sales Development Representatives (SDRs), enabling startups to concentrate on their core business activities by tapping into the knowledge and skills of professionals.

Get an in-depth look at Japan’s global corporations dominating the market in 2025, from iconic Japanese brands like Toyota and Nintendo to cutting-edge tech players such as Sony and SoftBank.

Learn effective PR for businesses with actionable tips on local media coverage—craft compelling pitches, build journalist connections, and share stories that resonate in your community.

Explore 10 creative guerrilla marketing tactics for local businesses to spark interest and create buzz without breaking the bank. Discover budget-friendly strategies that spark real human connections.

Discover the Top 10 companies in the United Kingdom dominating the 2025 market landscape, from iconic British brands in pharmaceuticals to renowned UK businesses in energy, finance, and consumer goods. Uncover how these leading UK companies—valued in the billions—drive innovation, expand global influence, and shape UK brand success stories, demonstrating why Britain remains a powerhouse of economic growth, cutting-edge research, and unparalleled corporate leadership.

Explore Germany’s most successful companies dominating the market in 2025, from tech giants like SAP and Siemens to iconic German brands in automotive, insurance, and pharmaceuticals. Uncover how Top 10 companies in Germany leverage innovation, global outreach, and world-class engineering, reinforcing Germany’s reputation for excellence while offering invaluable insights into best companies to work for in Germany, investor opportunities, and transformative business models shaping Europe’s economic powerhouse.
We live in a world where it's too easy to spend money using your phone. Whether it's in-app purchases, games, or online shopping, spending money via a smartphone takes just a few seconds of your time. But did you ever think that this gadget can also help you make smarter choices about your finances? Your phone can help you plan your budget, manage your spending, and find subscription charges that you no longer need. Special apps can also monitor your financial progress when you have certain goals you want to reach.
YouTube is one of the most popular social networks for sharing videos in the world. With more than 2 billion active users each month, it has turned into a strong tool for businesses, content makers, and individuals to showcase their talent or sell their services. But with so much competition on the platform it can be hard to get noticed. One method to improve your channel's visibility on YouTube is to directly buy Youtube views to your videos. This might seem strange or counterintuitive, but it has shown to be a good way to increase engagement and get more subscribers to your channel. Learn how to purchase YouTube views to boost with a reliable service provider and avoid the costly mistake of falling victim to the many scams in this industry.
In today’s competitive business landscape, growth isn’t just an option—it’s a necessity. Companies aiming for long-term success need more than a good product or service; they need robust strategies and seamless execution. That’s where a business development consultant comes into play. Whether you're a startup or an established enterprise, these professionals offer tailored solutions to help you navigate challenges, identify opportunities, and achieve your goals.
In today’s digital landscape, event marketing requires creativity, precision, and engaging content to captivate audiences. Videos play a vital role in achieving these goals, as they bring events to life and leave lasting impressions. However, producing high-quality videos for every stage of an event can be resource-intensive. Enter AI video generators—powerful tools that simplify video creation while maintaining a professional touch. Platforms like the best AI video generator provide marketers with the ability to create compelling event videos effortlessly, from teasers to post-event highlights.

We see it everywhere now—lip gloss showcased next to a perfectly glazed doughnut and even designer handbags on a café table, flanked by cappuccinos and chocolate truffles. We especially see it in brands like Rhode, Glossier and Too Faced. This deep-dive look at the underlying psychology of the Rhode food marketing.
In the world of digital marketing, video content has been found to drive higher engagement, and consumers are spending 88% more time on websites with video than without. Video helps brands build connections by telling stories and explaining products to consumers in ways that feel authentic and relatable.
Across the Internet, data is always collected and processed. This has the potential to broaden the rift between data privacy and personalized marketing. Websites utilize cookies to track user preferences, browsing habits, and internet traffic to provide personalized advertising based on collected data. This type of marketing can be seen as intrusive, and at that point just how private your browsing becomes a concern.
Build a strong local presence as a field sales rep with these top branding tips from Badger Maps. Learn how to boost visibility and connect authentically. Start today!
If you're looking to dive deeper into the world of Thai football, you're in for an exciting journey. Known for its passionate fan base, talented players, and vibrant clubs, Thai football offers much more than meets the eye. From the Thai League 1 to international appearances, there's a lot to discover. Let’s go over some practical ways to boost your knowledge and appreciation of Thai football so that you can confidently discuss the game, the players, and the strategies with fellow fans. Here’s how to get started:
Website testing is crucial because it allows checking that all elements function as planned and are easily navigable throughout a visually appealing design. However, the conventional approaches, such as manual testing, take a lot of time and are routine in most cases. Automated scripts are helpful, but they can fail when the websites are changed. These challenges can lead to time wastage and some problems that affect the users being overlooked.

Explore the biggest marketing trends of 2025—from AI innovations to hyper-personalization and ethical branding—and see how businesses are adapting in the digital era.

Discover the world’s most valuable sports franchises in this engaging breakdown of billion-dollar powerhouses. From iconic NFL teams to global MLB brands, learn how these elite organizations leverage star talent, epic stadiums, and massive sponsorship deals to dominate the business of sport.
Struggling to bring your creative concepts to life? As a designer, entrepreneur, or even a content creator, the process of turning abstract ideas into clear, visually stunning images can be time-consuming and challenging.
Balancing short-term gains with long-term success is a critical challenge for businesses in today’s fast-paced market.

Boutique hotels with our guide to standout marketing strategies makes your hotel sell out. Learn how to highlight your unique charm, from unforgettable experiences to personalized branding, and capture the hearts of travelers looking for more than just a place to stay. Transform your hotel into a sought-after destination that rivals the chains with these creative, results-driven tips.

Explore the top celebrity beauty brands of 2025, ranked by their impressive revenues and valuations. From celebrity makeup brands like Rihanna’s inclusive Fenty Beauty to Jessica Alba’s clean Honest Beauty, discover what makes these star-founded brands stand out in the competitive cosmetics industry.

Discover Drake’s marketing strategy and Drake social media strategy fueling his unstoppable notroious drake success. From Drake brand partnerships to digital marketing lessons from Drake, see how Drake's impact on pop culture cements his status as a global icon.

The Burj Khalifa stands as an architectural marvel, piercing the Dubai skyline at a staggering height that has earned it global recognition. This soaring structure is not merely a symbol of engineering excellence but has transcended into a symbol of prestige and luxury.

If you have spent enough time on the internet, you have probably heard of BuzzFeed, the vibrant, dramatic, and sometimes heated news and entertainment site. Anyone who uses YouTube has probably seen a BuzzFeed video or a crazy BuzzFeed headline about the cutest pets or the hottest celebrities.

Planet Fitness, a prominent player in the fitness industry, has carved a distinctive niche for itself through its innovative business model. Founded in 1992 and headquartered in Hampton, New Hampshire, Planet Fitness has become synonymous with its unique approach to fitness, positioning itself as a "Judgement Free Zone."

As "Mean Girls (2024)" hits the big screen, it carries the weight of being both a sequel to the 2004 teen comedy classic and an adaptation of the popular Broadway musical. With Tina Fey, the mastermind behind the original screenplay, penning this new installment, fans are wondering if it can manage to both honour the series' storied past and embrace its contemporary spirit.

Equinox is still going strong after more than 30 years in business. Taking a look at Equinox's upscale positioning, targeted marketing campaigns, and controversial moves that have generated discussions and increased brand visibility, this article explores the multifaceted strategies employed by the company.

Hailey Baldwin Bieber, an international model, social media personality, and influencer, has successfully ventured into the beauty industry with the launch of her skincare brand, Rhode. The journey began with the brand's official release on June 15, 2022, showcasing a strategic approach that seamlessly blended skincare essentials with effective marketing strategies.

One brand stands tall, a symbol of innovative marketing: IKEA. With its distinctive blue and yellow logo, vast aisles of stylish furniture, and the tantalizing aroma of Swedish meatballs wafting through its stores, IKEA has become an iconic global phenomenon. But behind the captivating showrooms and budget-friendly prices lies a well-crafted marketing strategy that has not only revolutionized the way we shop but has also redefined the very essence of the customer experience.

Love it, hate it, hate to love it, or love to hate it, Emerald Fennell’s Saltburn has left an impression on all of its viewers. With its twisted and savage plot, Emerald Fennell's second film, "Saltburn," has recently caused an uprising in the film industry.

Marketing is the dynamic force that propels businesses into the limelight, shaping perceptions, creating connections, and driving revenue. Over the years, the landscape of marketing has undergone a seismic shift, evolving from traditional methods to a digital realm that is constantly expanding.

Robinhood has once again made headlines with its ambitious expansion into the European Union (EU) through the launch of its commission-free cryptocurrency trading app. The move comes as the fintech giant seeks to tap into international markets following its recent foray into the UK's stock-broking arena.

In the bustling heart of Las Vegas, a new marvel has emerged, reshaping the marketing landscape and captivating the imaginations of marketers and spectators alike—the Las Vegas Sphere.

The 2023 Willy Wonka Movie explores the whimsical side of the iconic character's early life, with Timothée Chalamet, who plays Willy Wonka, venturing into the chocolate business with aspirations of gaining popularity through his inventive creations.

If you’ve ever listened to a podcast, there’s a chance you’ve heard about Athletic Greens. How did it become so popular in the saturated wellness business? CEO Chris Ashende founded the nutritional green powdered drink in 2010 and, over time, developed an astounding $2.2 million in monthly podcast marketing spend.

International marketing is a dynamic field that involves selling and promoting products or services on a global scale. Unlike domestic marketing, it requires a deep understanding of various cultural, economic, and political factors in different regions.

Companies that want to stand out in the crowded travel and tourism industry know that they need to dig deep into the numbers that show how well their ads are doing. The travel industry must have an in-depth knowledge of digital marketing standards.

Discord, initially conceived as a communication platform for gamers, has undergone a remarkable evolution since its official launch in 2015. What began as a niche tool for gamers has now transformed into a vibrant hub for diverse communities.

Twitch, born as a spin-off of justin.tv in 2011 and acquired by Amazon in 2014, has metamorphosed into an interactive live streaming behemoth. Initially dedicated to gaming, Twitch has evolved into a dynamic platform where content creators engage with their audience through live broadcasts, spanning genres beyond gaming.

When a big company announces its intention to rebrand, the world collectively holds its breath, eagerly anticipating the transformative journey that lies ahead.

Ticketmaster, a globally renowned ticket sales and distribution company, has played a pivotal role in revolutionizing the live event industry. Since its inception, Ticketmaster has been a driving force in connecting fans with their favourite artists, teams, and performances.

Holiday marketing campaigns are not just about selling products; they are about creating memorable experiences that resonate with consumers during a festive season filled with joy and nostalgia.
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With the holiday season just around the corner, businesses are getting ready for the busiest time of the year. It feels like there's always something new to tackle, from giving landing pages a fresh look to planning exciting holiday marketing campaigns and finding creative ways to connect with potential customers.

The Spanish retail giant's meteoric rise to become the world's largest clothing retailer is not just a result of trendy designs but a carefully crafted marketing strategy that sets it apart.

In the world of luxury automobiles, few names evoke the same level of prestige and sophistication as Mercedes-Benz. Renowned for its commitment to innovation, quality, and unrivalled driving experiences, Mercedes-Benz stands as a symbol of automotive excellence.

Louis Vuitton stands as the epitome of luxury, synonymous with sophistication and timeless elegance in the fashion realm.
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