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99 Yorkville Ave Unit 200,
Toronto, ON M5R 3K5
Toronto, ON M5R 3K5
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Armor Roof Crafters collaborated with Brand Vision to create a modern and custom animated website that showcases their creativity and edginess.
By adopting a modern and edgy design theme, we elevated Armor Roof Crafters' digital presence, making it more appealing to their target audience.
Project Highlights
Challenges
- Webflow build — modern, secure, and fast; responsive, mobile‑first execution.
- Sitemap & IA strategy — services and industries reorganized around task‑based user journeys.
- Modular CMS & component library — reusable templates for Services, Industries, and Insights (no developer lift for routine publishing).
- Conversion paths — embedded RFQ/Contact routes on high‑intent pages with persistent, unobtrusive CTAs.
- On‑page SEO — clean metadata, headings, internal linking spine, and structured data; GA4/Search Console wired.
- Accessibility & performance — WCAG‑informed color/type, keyboard navigation, lazy‑loading, and asset minimization.
- Content support — technical copy editing to maintain precision while improving scannability and search intent match.
- CMS operations workshop — step‑by‑step training videos + live session; governance checklist for a sustainable cadence.
Launch & stabilization — full QA, analytics verification, and 30‑day post‑launch support.
Our Approach
Final Outcome & Why Brand Vision
More from Project
Project Visuals & More
Brand Vision transformed Armor Roof Crafters' online presence with a modern, bold, and user-friendly website design. The new site features an edgy and interactive theme, using a dark color palette to create a strong and bold look that matches the toughness and quality of roofing services. The design includes dynamic elements like smooth transitions and engaging visuals to give users an immersive experience.
We carefully chose the typography, using the "Mont" and "PP Neue Montreal" fonts for their clean and modern style. These bold, sans-serif fonts help convey the brand's strength and reliability, making the site easy to read across all devices. The fonts also help highlight key messages and calls to action, guiding users through the site effectively.
The color palette is dominated by dark shades, with black and dark gray providing a sleek and sophisticated backdrop. Accents of red and white draw attention to important features and actions, such as buttons and highlighted areas. This color scheme aligns with Armor Roof Crafters' brand identity and enhances the visual flow of the site, making it easy for users to navigate and find what they need.
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(Updated on )
Armor Roof Crafters
Web Design & Development for Construction Industry
Armor Roof Crafters collaborated with Brand Vision to create a modern and custom animated website that showcases their creativity and edginess.
By adopting a modern and edgy design theme, we elevated Armor Roof Crafters' digital presence, making it more appealing to their target audience.
Services
Project Summary
Brand Vision revamped Armor Roof Crafters' website, giving it a modern and edgy look. The new design improved the brand's image, made the site easier to use, and attracted more visitors.
Brand Vision’s Impact
The impact we had on this project:
Brand Vision improved Armor Roof Crafters' website, making it look modern and easy to use. We also made sure to optimize the website for all devices as well.
At Brand Vision, we take great pride in delivering unparalleled services to our clients. For this specific project, our team placed a strong emphasis on crafting a visually striking and timeless platform. We recognized the project's significance to the client and ensured effective results by establishing clear goals and milestones throughout the project. Our determination was unwavering in creating a design that not only stands out among the competition but also effectively communicates the client's message and offerings.
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