Jul 10, 2024 8:00 PM
Jul 10, 2024 8:00 PM
Meta Unveils AI Influencers: Ushering in a New Era of Digital Marketing
Being an influencer involves a lot of work, and Instagram thinks AI can help. Meta has launched the first phase of its "AI Studio" platform, designed to assist popular influencers in managing fan interactions. This new feature, called "Creator A.I.," allows Instagram creators to construct AI versions of themselves. These AI personas can interact with fans through direct messages, streamlining communication and making it easier for influencers to stay connected with their audience.