
Influencer Marketing Guide: Strategy, Costs, ROI
Everything you need to know about influencer marketing: choosing creators, budgeting and rights, tracking ROI, and FTC disclosure basics.

Everything you need to know about influencer marketing: choosing creators, budgeting and rights, tracking ROI, and FTC disclosure basics.

The best marketing campaigns of 2025 have a muse we all can resonate with. From nostalgic revivals to comedic deconstructions of modern romance, these brand showcases have earned a spot in the conversation about the best marketing campaigns of 2025 for good reason. See them for yourself in this article highlighting the recent marketing campaigns of 2025.

From Bombas and Scrub Daddy to Cousins Maine Lobster and Ring, the most successful Shark Tank products turned a few minutes of TV into long term machines. Explore the biggest Shark Tank successes, the most profitable Shark Tank deals, and what actually keeps these brands growing in 2025.

From American Eagle’s “Great Jeans” backlash to Meta’s AI personas and Southwest’s baggage fee U-turn, these are the most controversial ads of 2025 delivered; marketing fails that trended as the worst ads of 2025, with exactly what went wrong and how it could’ve been avoided.

A comprehensive breakdown of Jaguar’s rebrand, the backlash drivers, and a practical scorecard leaders can use to de-risk high-visibility modern brand resets.

Master TikTok Shop in 2025. Learn how to scale from affiliate marketing to full-stack social commerce with discipline. Explore EMARKETER forecasts, GMV Max attribution, unit economics, and a 90-day rollout plan to drive profitable orders without brand risk. Elevate your commerce strategy today.

A senior-level breakdown of Zoom’s marketing strategy in 2025: freemium distribution, enterprise trust, the Zoom Ahead reset, and AI Companion 3.0.

The wellness trends shaping marketing in 2026 are less about perfection and more about proof, relief, and belonging. Explore the top wellness trends of 2026, from nervous system care and functional nutrition to GLP-1 ripple effects, longevity culture, and wellness travel, plus what these wellness trends in marketing say about society.

Discover the richest TikTokers in 2025 ranked by business success, brand deals, and income—not just follower counts. Meet the TikTok creators building real wealth. The richest TikTok creators today have proven that long-term influence comes from smart business decisions and diversified income—not just a big audience.

Explore Budweiser's history and Budweiser marketing strategy to understand how this iconic American beer became a global success through storytelling and legacy branding. Budweiser has been brewing America’s beer legacy since 1876.

Discover the richest baseball teams in the world in 2025, ranked by franchise value. From the Yankees to the Dodgers, explore what makes these teams financial giants. In 2025, franchise valuations have skyrocketed, and the gap between the top and bottom teams has widened.

Looking for your next binge? Discover the best TV shows on Netflix right now, from thrillers like Sirens and Fool Me Once to global hits like Squid Game and UNTAMED. These top 2025 picks are trending, addictive, and worth every second.

Discover the creative marketing strategy behind Kendall Jenner’s 818 Tequila, from viral influencer campaigns to luxury brand partnerships with Chris Stapleton and Leset. Explore how 818 Tequila marketing turned a celebrity brand into a cultural lifestyle phenomenon.

Explore the best celebrity skincare brands that are redefining beauty with clean ingredients, star power, and glowing results. From Rhode to Goop, these Hollywood-fueled skincare lines deliver luxe formulas and cult followings for every skin type.

Explore every confirmed camera-focused smartphone coming in 2026 with our evergreen guide to the best camera phones 2026, featuring key specs, release dates, and pricing for photographers and tech fans worldwide.

Explore the best fashion collaborations of the summer 2025, featuring Sofia Richie x Tommy Hilfiger, Ariana Grande x Swarovski, Bryce x Frankie’s Bikinis, and more. Discover standout collections, cultural impact, and why these best fashion partnerships this summer defined style season.

Discover how Surfside became America’s favorite canned cocktail. From its Philly roots to national stardom, explore Surfside’s rise, its bold marketing strategy, flavor innovation, and the explosive success behind this low-sugar vodka tea sensation.

Discover how Selena Gomez’s Rare Beauty blends mission driven values, inclusive shade ranges, and viral social campaigns into a multi billion dollar cosmetics powerhouse while funding youth mental health.

Gordon Ramsay’s net worth in 2025 reflects his global empire of restaurants, shows, and brand deals. Here’s how rich Gordon Ramsay really is and what built his fortune. Gordon Ramsay's path to success is paved with both Michelin stars and million-dollar deals.

Explore all of Gordon Ramsay’s restaurants—from Michelin-starred masterpieces to fast-casual favorites. Discover the best Gordon Ramsay restaurants, where to find them, and what makes his global culinary empire one of the most iconic in the world today.

From sushi temples that reinvent fusion cuisine to laid‑back burger counters with cult followings, the venues in this article prove why best celebrity restaurants remain tourism magnets and local favorites alike. Read our top picks of celebrity owned restaurants in our latest rundown!

Discover the reality TV shows with the biggest cash prizes ever awarded. From $10 million jackpots to high-stakes global competitions, explore the reality shows with the most money, the largest prize payouts, and the formats redefining what it means to win big on screen.

Discover the top 10 most expensive diamonds ever sold, from vivid pink and blue masterpieces to ultra-rare red gems. Explore the diamonds with most value, record-breaking auction prices, and the iconic stones that define luxury and rarity in the world of high-end gemstones.

Explore the 2025 reboot of I Know What You Did Last Summer with a deep dive into its plot, cast, brand partnerships, and the viral I Know What You Did Last Summer marketing strategy that brought this legacy slasher back to life for a new generation.

Explore the most expensive weddings in the world, ranked from billion-dollar celebrations to royal spectacles. Discover how the richest weddings in the world redefine luxury, fashion, and cultural impact—featuring royal families, celebrities, and business empires.

Explore how the Sydney Sweeney American Eagle partnership generated record buzz, boosted sales and created a new blueprint for Gen Z marketing success.

Summer is more than just a season—it’s a mood, a color palette, a feeling. And some films capture that better than any sunscreen-slicked memory ever could. From golden-hued romances in Italy to sweaty thrillers on sun-soaked coasts, the best summer movies of all time transport us to endless days, fleeting love, and unforgettable escapes.

Discover the most watched TV shows of 2025—from blockbuster Netflix thrillers and HBO dramas to breakout network hits—complete with viewer numbers, quick synopses and why each series became a trending show this year.

Explore the Superman 2025 movie marketing blitz, from record‑breaking trailers to global stunts and digital engagement, showing how James Gunn’s reboot powered DC’s new cinematic era.

ChatGPT said: Discover the largest and most valuable companies in the world in 2025. From tech giants like NVIDIA and Microsoft to global leaders like Amazon and Saudi Aramco, explore what makes these the richest companies in the world and how they shape the global economy.

Explore Fantastic Four 2025 release details, the complete Marvel Fantastic Four marketing plan, key cast news, phase‑six connections, and what sets this reboot apart from other superhero franchises.

From viral pop bangers to emotional R&B gems, explore the best summer songs 2025. This playlist features the hottest summer hits of 2025, including tracks by Morgan Wallen, Sabrina Carpenter, Tyla, PinkPantheress, and more—soundtracking every mood of the season.

These 7 beauty and wellness products didn’t just go viral—they became the best beauty launches of all time. From Sol de Janeiro’s collectible mists to K18’s biotech hair repair, discover the launches that changed routines, built cult followings, and earned lasting spots on vanities everywhere.
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