Arash F

Arash F. serves as a Research Specialist and Junior Journalist at Brand Vision Insights. With a background in psychology and scientific writing, he offers practical insights into human behavior that shape brand strategies and content development. By blending data-driven approaches with a passion for storytelling, Arash creates helpful insights in all his articles.
Posts by Arash F

From AI breakthroughs to futuristic vehicles, CES 2025 is shaping up to be the ultimate tech spectacle. We’re about to explore the new products, the big reveals, and the business potential behind one of the most high-profile events in consumer electronics.

Explore the dramatic rise and fall of Toys ‘R’ Us, once a retail giant, now a cautionary tale of missteps in a changing market. Uncover the lessons behind its bankruptcy, from mounting debt to missed e-commerce opportunities, and what it means for the future of retail.

Curious if electric vehicles (EVs) can outshine gasoline cars in a real-world cost comparison? Our concise breakdown explores fuel costs, maintenance costs, purchase price, tax incentives, total cost of ownership, charging infrastructure, and environmental impact to help you decide which option truly saves you more in the long run.
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Explore the best marketing and branding strategies that fitness trainers use to stand out in a crowded industry. Learn how to refine your niche, engage clients, and build a trusted gym or personal trainer brand that keeps members coming back.
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Curious which growing companies might spark major gains in 2025? This short guide reveals the best stocks to watch, highlighting how business strategies, fresh marketing angles, and possible policy shifts could send certain brands soaring.

It’s easy to think vision boards might be old news, but they keep picking up steam. There’s something about seeing your goals and dreams in a visual form that gives them a little extra spark. Words on a page can be powerful, sure, but pictures and symbols have a way of reminding you about the emotional pull behind your aspirations.

Explore the intricate rivalry Spotify vs Apple Music, two leading music streaming giants competing on sound quality, playlist features, and subscription benefits. From one brand’s freemium model to the other’s seamless Apple ecosystem integration, see how each platform innovates to secure its place in listeners’ daily soundtracks.

Sony Interactive Entertainment (SIE) plays a pivotal role in shaping the marketing strategy for the iconic PlayStation brand. At the helm of cutting-edge gaming technology, the PlayStation family, encompassing consoles such as the PlayStation 5, PlayStation 4, and PlayStation VR, falls under the jurisdiction of SIE.

Hailey Baldwin Bieber, an international model, social media personality, and influencer, has successfully ventured into the beauty industry with the launch of her skincare brand, Rhode. The journey began with the brand's official release on June 15, 2022, showcasing a strategic approach that seamlessly blended skincare essentials with effective marketing strategies.

In the world of luxury automobiles, few names evoke the same level of prestige and sophistication as Mercedes-Benz. Renowned for its commitment to innovation, quality, and unrivalled driving experiences, Mercedes-Benz stands as a symbol of automotive excellence.