Squid Game has been on top of the world ever since the show was launched on September 17, 2021. Brands have jumped on the hype train knowing Squid Game is the world’s sensation and using their little twists on advertising will make customers engage in their brand more. Tieing the social trends with your product is a great way to grab the attention of your audience.

COVID-19: Increase in online and digital activities. In July 2020, 43% of adults aged 16 to 64 spent a longer time using social media.