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Dec 29, 2022
(Updated on
Dec 18, 2022
)

Winona Park Towns

Winona Park is a Townhouse project located in Toronto and Brand Vision helped with its Branding, Web Design, Email Marketing and Digital Advertisement.

Case Study Contains
About
Winona Park Towns
Project Summary
Brand Vision's Role
Our Deliverables
Client's Responses
Winona Park is a Townhouse project located in Toronto and Brand Vision helped with its Branding, Web Design, Email Marketing and Digital Advertisement.

Summary:

Brand Vision is proud to have worked on the Winona Park Towns project, which is located in Forest Hill, a premium location in Toronto. The goal of the project was to reach its potential audience in a short span of time in order to achieve the best result in the pre-construction sale campaign. Our team at Brand Vision was responsible for creating a memorable branding package, a functional and user-friendly website, and an email marketing and advertising campaign for this project. We are proud of the work we did on this project and are confident that our efforts helped to successfully reach the target audience and achieve the desired result in the pre-construction sale campaign for this development located in the desirable location of Forest Hill."


Branding:

Despite not requiring a long-term brand strategy, the brand identity and visuals were an essential part of the marketing success for the Winona Park Towns project. Brand Vision was responsible for providing logo development, digital assets, color palette, typography, and corporate identity for this project. All of these branding materials were crucial in helping Winona Park Towns connect with its potential audience and leave a lasting first impression. The importance of these branding elements cannot be overstated, as they played a key role in the overall marketing success of the project.


Web Design and Development:

The main place for the audience and potential clients of Winona Park Towns to learn about this unique project was Winona Park's website. Since lead generation was the main goal for this brand, the website needed to create a smooth user experience in order to navigate the visitors through the content and the final destination which was a reservation contact form. In order to comply with client's needs, Brand Vision also developed videos with voice over to connect better with client's audience. Script writing, visuals, videography and voice overs were all provided by Brand Vision's team.


Features: In order to present the location of the project, Brand Vision developed an interactive map in order for the visitors to easily find the hotspots near the project.


Email Marketing and Advertising: Winona Park's digital advertising were based on PPC advertisement on platforms like Google and Facebook/Instagram in order to reach the potential end user clients. Brand Vision created an effective ppc campaign on all the mentioned platforms and managed and approved the result for the total length of the project.


This project was a rewarding experience for our team and we were able to provide great results for the client with a large variety of services.

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